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$12 million makeover for West Side hotel

Four Points Cleveland

Four Points Cleveland

Cleveland’s newest hotel is designed to highlight all the city has to offer while also providing the amenities that appeal to the young business traveler.

The first Four Points Sheraton Cleveland Airport—the first of Marriott International’s Four Points brand in Cleveland—opened on the site of the former Holiday Inn Cleveland airport, 4181 West 150th St., last month. Marriott bought the building in January 2016.

“It was a $12 million-plus renovation,” says Sandra Keneven, director of sales and marketing for the hotel. “They gutted the building. There’s nothing old left,” she adds of the year-long renovation.
 
The Four Points concept is a more affordable version of a traditional Sheraton hotel, says Keneven, and is the result of a five-year rebranding initiative. “Our target audience is the younger generation,” she says, adding that the hotel’s 147 rooms offer a comfortable bed with its signature mattresses, complimentary bottled water and free internet.
 
Furthermore, guests can use their smart phones for mobile check-ins before arriving at the hotel, and then use their phones for keyless entry into their rooms.
 
In addition to a 24-hour fitness room, business center and heated pool, the Four Points serves up Great Lakes Brewing drafts in its Hub Bar and Grill. On Wednesdays from 5 to 7 p.m., the hotel offers its Best Brews reception with a Great Lakes beer tasting and free appetizers.

“The plan is to rotate different local brewers,” says Keneven, adding that the brewers will be invited to come and talk about their beers. She says they are also considering bringing live music into the bar.
 
The hotel has 6,500 square feet of meeting space, with two ballrooms, one of which is on the sixth floor and has windows on all sides. Keneven says they have built a good relationship with Destination Cleveland for upcoming conferences and events. Staff is also starting to book weddings.
 
Location is yet another amenity. Popular Cleveland destinations, such as like Kamms Corners, the Cleveland Metroparks Zoo and FirstEnergy Stadium, are a short distance from the hotel, which offers free round-the-clock shuttle service to and from the airport and any destination within two miles. In addition, the hotel is adjacent to I-71 and the Puritas West 150th Street RTA Rapid station.
 
Through March, Four Points is offering an introductory rate averaging $99 a night, says Keneven, and average rates during peak times will be about $159 a night.
 
The renovated hotel has already gotten local praise. “We have people stopping in off the street,” says Keneven. “It’s beautiful. It just looks beautiful.”

Read more articles by Karin Connelly Rice.

Karin Connelly Rice enjoys telling people's stories, whether it's a promising startup or a life's passion. Over the past 18 years she has reported on the local business community for publications such as Inside Business and Cleveland Magazine. She was editor of the Rocky River/Lakewood edition of In the Neighborhood and was a reporter and photographer for the Amherst News-Times. At Fresh Water she enjoys telling the stories of Clevelanders who are shaping and embracing the business and research climate in Cleveland.
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