This April, we’re gonna party like it’s $199 million. As the Rock & Roll Hall of Fame welcomes the annual induction ceremony back to Cleveland, the museum also celebrates a new study by Tourism Economics marking its considerable economic impact in 2017.
Among the most significant findings were the Rock Hall's total impact of $199 million in business sales in Cuyahoga County, as well as visitor spending of approximately $127.4 million helping to support 1,872 jobs (primarily in the food and beverage, recreation, and lodging sectors) and almost $60 million in earned income. The number of visitors—an estimated 568,000—also ramped up with a 4.6 percent increase from 2016 and nearly 81 percent visiting from outside the region.
The study also evaluated the impact of the Rock hall’s learning programs, such as the Toddler Rock program which has served 5,000 at-risk youth and improved letter recognition and comprehension scores by 71 percent. Also, more than $10 million from the Rock Hall’s admission taxes have gone directly to Cleveland Metropolitan School District.
Now that's something to get amped up about.