Design : In The News

In a Preservation Nation Blog post titled “Cleveland’s PlayhouseSquare Theaters Set Stage for World’s Largest Theater Restoration Project,” guest writer Linda Feagler highlights the efforts of Ray Shepardson, who took a struggling and decrepit collection of theaters and began the process that has turned PlayhouseSquare into the second-largest performing arts centers in the nation.
 
“Today, Shepardson’s once improbable effort is Cleveland’s crown jewel: His rescue not only initiated the world’s largest theater restoration project (totaling some $100 million), it transformed that quartet of crumbling venues into a revitalized PlayhouseSquare, one of the largest performing-arts complexes in the country (second only to New York’s Lincoln Center).”
 
Feagler continues to share additional background story and further explain the enormous project the restoration was.
 
Enjoy the full feature here.

In a The Atlantic piece titled “If Other Cities Are Demolishing Skywalks, Why Does Cleveland Want a New One?” Sarah Goodyear writes of Horseshoe Casino’s plan to erect a skywalk connecting the gaming center and the parking garage. This plan has the full support of the city and its administration but not from all of the urban dwellers.
 
In it Goodyear quotes local writer and Fresh Water contributor Joe Baur, a 26-year-old who moved downtown and has started a group called OurCLE to fight the skywalks.
 
"I’m not typically the activist type," says Baur. "I’m more a satirist. But this is like -- well, you may not like kids, but if you see a kid about to touch a hot stove, you’re going to stop them." Baur explains that in this analogy Cleveland is the kid and the skywalk is the stove.
 
The proposed skywalk would not only alter sightlines in the area downtown but also hinder local businesses due to the anticipated reduced street traffic. Also mentioned in the piece is Cuyahoga County's plans to keep and refurbish another skywalk at its new administration building.
 
Read the full argument here.

In an Associated Press story published on Vindy.com titled “Playhouse Square theater district in Cleveland to get $16M exterior upgrade,” editors write of the streetscape upgrade in the works for Cleveland’s famed PlayhouseSquare Theater District.
 
“The nonprofit PlayhouseSquare Foundation plans to spend $16 million over the next year to upgrade the district with bright signs, gateway arches and digital displays,” the article states.
 
The highlight of the proposal would be the installation of a 24-foot-tall glass and crystal chandelier over the district’s prime intersection. Other features would include gold-colored signage that span entrances to the district and architectural lighting that highlights details of the historic buildings.
 
Enjoy the full story here.

In a New York Times feature titled “Technology That Serves to Enhance, Not Distract,” Fred A. Bernstein explores the attention the Cleveland Museum of Art has been garnering for its groundbreaking Gallery One exhibit.
 
“In the museum world, everyone’s watching Cleveland right now,” said Erin Coburn, a museum consultant who has worked at both the J. Paul Getty Museum and the Metropolitan Museum of Art. Though other museums have experimented with interactive technology, the extent of Cleveland’s program is unprecedented, she said. “They’ve put a lot out there for other museums to learn from.”
 
The museum also treats iPads users to more and different information by giving an interactive feel to the displays, while still keeping focus on the artwork itself. If you do not have an iPad, one can be rented from the museum for just $5 per day.
 
Read the entire feature here.

In a SmartPlanet post titled “Perfectly detailed, perfectly gorgeous (and perfectly dull),” C.C. Sullivan explains the behind-the-scenes processes that take place when it comes to museum design and/or renovations.
 
“Museums usually turn out to be just as conventional as the corporations and socialites who run them," Sullivan writes. "These one-percenters are also corporate directors, university trustees, hospital board members and generally busy-busy folk.”
 
While these talented people can organize a well-run competition, their results tend to disappoint as they focus more or “marketability” rather than design.
 
The Museum of Contemporary Art Cleveland earned praise for “doing it right.”
 
“It is a truly progressive cultural achievement. The design was radical enough to scare the pants off the museum’s own leadership. We applaud the choices and challenges behind this new, magnetic public place.”
 
Check out the full story here.

In a Huffington Post report titled “Cities have hundreds of empty schools,” Philip Elliott writes of the nation’s largest cities struggling to sell valuable property while still incurring costs to keep them secure while empty.
 
Elliot notes that Cleveland already has found uses for 25 former buildings, bulldozed seven other buildings to turn into parks, but still has 27 additional properties up for grabs.
 
“The number of idle buildings does not include properties that the districts are holding on to but are not using. Cleveland, for instance, kept several buildings at the ready to fill in for others they plan to renovate in the future, officials there said.”
 
Read the full report here.

In a Fast Company piece titled “Local Projects and The Cleveland Museum of Art Use New Tech to Connect the Classics,” Cliff King explains the technological aspects behind the new Gallery One exhibit at the Museum and the role company Local Projects played in its development.
 
"Museums must compete for attention in a second-screen world," writes King in this richly illustrated feature. "One venue embracing the challenge is the Cleveland Museum of Art, which worked with Local Projects to design new interactive galleries."
 
Items of note:
 
A 40-foot screen displays every piece in the museum. When a work is touched, an iris opens to highlight broader relationships. You can then drag works to a provided iPad to create a custom tour.
 
By holding an iPad up to certain pieces, you’re presented with an overlay of information. Your focus remains directed on the art, not down at a plaque.
 
Check out the full story here.

In an MSN slideshow titled “10 coolest cities in the Midwest,” Chelsea Lin proclaims our fair city of Cleveland as one of them due to its musical history and art.  Oddly enough, nothing about the phenomenal dining scene is mentioned as a factor of coolness.
 
In proclaiming what’s cool: “There’s more than just rock ’n’ roll culture at play. The Museum of Contemporary Art, Cleveland’s brand-new mirrored digs, is a lesson in modern art itself, a stunning piece of interesting architecture.”
 
Read the full blurb and check out the other cities on the list here.

In a USA Today special titled “All in: Gambling options proliferate across USA,” Matt Villano discusses the increase in casino gambling and entertainment options across the nation.
 
As the numerous casinos vie for entertainment dollars, many are going a step beyond slot machines and gaming tables. For example, Cleveland’s Horseshoe Casino, currently housed in the historic Higbee building, gets props for its architecture.
 
“Smack in the middle of the Public Square neighborhood in downtown Cleveland, the Horseshoe's claim to fame is the building in which it occupies. The Art Deco Higbee Building dates to 1931, and was the city's first department store. The building (and surrounding Tower City Center complex) was added to the National Register of Historic Places in 1976.” Villano notes.
 
Check out the full piece here.

In an Art Daily article titled “Gallery One: A new, unique and interactive gallery opens at the Cleveland Museum of Art,” the journal highlights the level of technology and its role in art appreciation in the new exhibit.
 
“Throughout the space, original works of art and digital interactives engage visitors in new ways, putting curiosity, imagination and creativity at the heart of their museum experience. Innovative user-interface design and cutting-edge hardware developed exclusively for Gallery One break new ground in art museum interpretation, design and technology.”
 
It is certainly a break from the standard observation and appreciation of artistic pieces enjoyed in the traditional manner.
 
“It’s very important to us that visitors interact with real objects, rather than digital reproductions,” David Franklin is quoted in the piece. “We want visitors to look closely at original art works and to make personal connections to what they are seeing.”
 
Check out the full story here.

Each year, Pillow Magazine -- an edgy London publication -- presents a Designs of the Year exhibition during which the best ideas from all over the globe are rounded up for consideration. The exhibition features nominees from seven categories including Architecture, Digital, Fashion and Furniture. In the end, winners from each category plus one overall winner will be announced in April.

Among the nominees in the Architecture category is the Museum of Contemporary Art Cleveland. The already iconic University Circle structure is up against The Shard in London, the Kukje Art Center in Seoul, and the Galaxy Soho in Beijing.

Check out all the nominees here.

In a Commercial Property Executive feature titled “Cleveland Metropolitan School District to Auction Off Headquarters in March,” Adrian Matties explains the history behind the district’s prime real estate and potential opportunities it affords the buyer upon its sale.
 
“The historic building was constructed in 1930. It stands six stories high and is located at 1380 E. Sixth St. The property sits on 1.75 acres in the heart of Cleveland, with 209,359 gross square feet of space. It is surrounded by development projects totaling more than $2 billion, among them the Medical Mart, the Flats East Bank Development, the Horseshoe Casino and numerous residential projects.”
 
For a district that is struggling to make ends meet after state budget cuts, the sale of the property should help to fill gaps remaining in the budget.
 
“This offering is a truly rare opportunity to acquire a property that is considered the centerpiece of Cleveland’s downtown lakefront redevelopment,” said Douglas Johnson, managing director of CBRE Auction Services. “The potential demand for truly unique hotel, residential, office and mixed-use space, as well as a growing parking need in the CBD, makes the CMSD site one of the most exciting redevelopment opportunities in Cleveland.”
 
Read the entire post here.

In an Earth Techling piece titled “Minimalist Cleveland Art Museum Seeks LEED Silver,” Randy Woods describes how MOCA is not only a uniquely designed building, but energy efficient as well.
 
“Designed by British architect Farshid Moussavi, the new 34,000-squaure-foot MOCA provides 44 percent more exhibit space than its previous home and is vying for LEED Silver status with a geothermal HVAC system, efficient LED lighting, a compact floor plan that utilizes virtually every square inch for exhibits and easy accessibility to rapid transit.”
 
The efficiency does not stop in design and operation alone: The museum's approach to art holdings is also "green."
 
“In true green fashion, MOCA is applying a minimalist aesthetic to its operational model, focusing not on acquiring permanent collections but on custom-made installations and community programming. By having almost no space available for storage, the museum relies instead on a rotating schedule of artists to create works that can incorporate elements of the museum’s design, including stairwells. This flexible model also makes the $27 million museum less costly to operate.”
 
Explore the entire piece here.

In a Fast Co. feature titled "Cleveland’s Sparkling New Museum Of Contemporary Art," Kelsey Campbell-Dollaghan writes about the new museum and its non-collection programming. A slideshow offers stunning shots of the museum -- inside and out.

"Welcome to the new museum: an organization that eschews acquisitions and permanent collections for a smaller building and leaner operation, focusing on in-situ installations and community programming," writes Campbell-Dollaghan.

"That’s the mission behind the Cleveland Museum of Contemporary Art, which opened its first permanent building in October. The MoCA is a non-collecting museum, which means it has no permanent collection, which in turn means that it needs less space and money to operate. The museum’s new 34,000-square-foot building, designed by Iran-born, London-based architect Farshid Moussavi, cost only $27 million."

"Because MoCA needs very little storage space, almost all of its four floors can host exhibitions -- even a fire stairwell that has been turned into an audio art gallery."

We'll spare you Campbell-Dollaghan's trite platitudes about Cleveland's poverty, foreclosure rates, and "urban revitalization-by-the-arts."

See the article here.

In an article titled "A Bold New Home for the Museum of Contemporary Art Cleveland" in Architectural Digest, writer Samuel Cochran highlights the stunning new home for MOCA Cleveland.
 
“Designed by London-based architect Farshid Moussavi, the new home for the Museum of Contemporary Art (MOCA) Cleveland cuts a fine and enigmatic figure. Situated at an unassuming uptown intersection, the recently opened, nearly 34,000-square-foot, four-story structure (Moussavi’s first in the U.S. and first museum commission) rises in geometric planes from a hexagonal footprint, tapering and tilting to reach a square roof.”
 
Stunning photographs of the museum add additional interest to the visual tour that highlights the smooth sheen of the exterior as well as the vibrant graphics of the interior walls.
 
Check out the complete piece here.