Starting a successful food-based business takes more than a great idea and the ability to cook. Like any entrepreneurial venture, food startups require planning, money and a willingness to be flexible. But those who do dive in have found there's plenty of guidance, support and collaboration in the local food startup community.

WMMS "The Buzzard" reached the largest radio audience in the history of Cleveland media. A new film hopes to document the glory years when a charmed roster of on-air talent introduced national rock acts like Bruce Springsteen, David Bowie and Joe Walsh to the people of Cleveland and the rest of the country.

Welcome to Waterloo, which is fast becoming the weirdest, most creative strip in Cleveland. Thanks to a $1 million grant from the Kresge Foundation, this neighborhood will increase to 25 the number of new arts-based businesses that recently opened along the main drag.

Micro-lending organization Bad Girl Ventures (BGV) wants Cleveland to connect with the next generation of entrepreneurs and small business owners. That hopefully beautiful friendship will begin on Thursday, October 3, when BGV Cleveland hosts its kickoff event introducing the 10 finalists of its fall business plan competition.

The 10 women will present themselves at Battery Park Wine Bar, pitching their ideas to an audience before embarking on BGV's nine-week course to help tweak their fledgling enterprises. The final class will be in mid-November, with the winner of BGV's $25,000 low-interest loan announced during a "graduation ceremony" the following month.

Financing and mentorship are just two of the benefits for program participants, says Reka Barabas, director of BGV Cleveland.

"Networking is a huge motivating factor for them," she says. "These women are not just sitting in a stuffy classroom, but extending their professional network."

This autumn's class represents a wide range of industries and specialty areas. There's a children's party bus, granola bar company, match-making business, and more.

BGV Cleveland offers business education courses and financing twice per year to help women-owned startups launch, manage and market their businesses. In May, custom cake baker Sugar Plum Cake Company earned the business group's $25,000 loan. Two other ventures -- Journey Art Gallery  and The Agrarian Collective  -- each received $5,000 loans from a private giving circle. 

"We're exposing these businesses to as many resources as possible," says Barabas. "There's a huge value in that."

 
SOURCE: Reka Barabas
WRITER: Douglas J. Guth

Speaking last week at the annual meeting of the Northeast Ohio Areawide Coordinating Agency (NOACA), the regional transportation planning agency for Northeast Ohio, Executive Director Grace Gallucci promised a more strategic distribution of money for projects and greater emphasis on multi-modal transportation options.

"We want more choices; that's what freedom -- being an American -- is about," she said. "NOACA is not trying to vilify the automobile; we're trying to attract the best and the brightest. Bicycling is increasingly popular, and more communities are integrating bike plans. Americans are driving less for the first time in a generation, and that trend is clearly led by the Millenial generation."

NOACA also has launched a far-reaching plan to assemble information on the condition of every highway, road and street in five counties, and use this information to make objective decisions about transportation spending. "Making decisions in an objective, data-driven way is more important now than ever. If there ever was a time to make decisions make economic sense, the time is now."

Gallucci touted NOACA's new Regional Bicycle Transportation Plan, a $15 million investment in the City of Cleveland's W. 73rd Street Extension Project and the Clifton Boulevard streetscape project among NOACA's recent, big ticket investments.

Peter Rogoff, Federal Transit Administrator, gave the keynote address. He argued that transit-oriented development projects can spark urban revitalization if done right, citing Cleveland's bus-rapid transit along the Euclid Corridor as one example of success.

Cleveland is a "national model for doing" with the Euclid Corridor project, Rogoff stated, because the project cost a lot less than light rail but resulted in big ridership gains and major economic development along the corridor. Other cities are studying how Cleveland did it and replicating our success, he added.


Source: Grace Gallucci, Peter Rogoff
Writer: Lee Chilcote

"Failure" is a tough word, particularly for entrepreneurial types throwing so much of their lives into a venture that might go belly up within a few months. However, Paul McAvinchey, creator of TechPint, believes valuable lessons can be learned from disappointment.

Such is the theme of this fall's TechPint conference, a casual gathering for entrepreneurs and investors in Internet technology. Coordinator McAvinchey expects more than 250 of the region's most innovative tech pacesetters to attend the quarterly-held event taking place tonight (September 26) at Sterle’s Slovenian Country House. Speakers John Gadd of Hotcards.com, Kendall Wouters of Reach Ventures and Phil Brennan of Echogen Power Systems will touch on how businesses can bounce back from seemingly crushing setbacks.

"It's a fact that you must fail many times before you see success," says McAvinchey, who moved to Cleveland from County Tipperary, Ireland, in April 2012 to lead product innovation for MedCity Media. "If you're failing, that means you're trying. That's a good thing."

Even stories of tremendous achievement, like the billion-dollar acquisition of Instagram, began on a rocky road of risk and false starts, McAvinchey points out.

"Failure will work for you if you learn from it," he says.

The informal get-together is designed to connect the region's tech thinkers over a couple pints of beers, says McAvinchey. TechPint's moniker this month is "Techtoberfest," in appreciation of this suds-filled season of the year.

Autumn also is a time for scary stories, and attendees will hear a few frightening business-related tales at TechPint. "It's important to celebrate failure," McAvinchey says. "This is a way to bring positive attention to it."

 
SOURCE: Paul McAvinchey 
WRITER: Douglas J. Guth

The large number of open jobs in the startup community indicates these companies are doing well and growing. But working for a young startup has unique challenges. Recruiters and employers discuss some of the critical qualities required for those looking for a good fit with a startup.

Cleveland, like most American cities, has had its challenges regarding segregation. But emerging patterns of desegregation can significantly advance our city's position as a center of innovation. This represents a key opportunity to reconstitute a new American neighborhood model by harnessing the potential of diversification.

Kelli Hanley Potts has lived in Denver and Albuquerque, where she got involved in the slow food movement, replaced her front lawn with a vegetable garden, and worked for some of those cities' top chefs. When she got the urge to move back home to Cleveland, she knew she wanted to do something food-related.

That's when she stumbled upon a business idea. Despite the rise of the local food movement, most people had no idea how to cook kale, make jam or preserve food. She asked 18 female friends if they knew how to make a pie from scratch, and only two said yes.

Additionally, many people in the local farming movement have trouble explaining and marketing their products to customers, who are largely unfamiliar with them, she explains.

There are no cooking schools in Cleveland that did what she wanted to do -- connect people back to the land and back to their grandmothers' kitchens by teaching them the age-old skills of home economics -- so she decided to create one.

"I didn't want to watch a chef in front of me and drink wine," says Hanley Potts. "I wanted to learn something. I wanted to reconnect people to the lineage of the table, help them build their own table culture."

She recently launched the Agrarian Collective, an earth-to-table lifestyle school. Her mobile cooking school is offering classes this fall that cover topics like roasting your own coffee, fermented and cultured foods, and discovering local apples, among others. She'll be teaching students how to make the perfect pesto at this weekend's Cleveland Flea.

She was aided by a $5,000 low-interest loan from Bad Girl Ventures, which enabled her to purchase supplies and begin reaching out to chefs and farmers as partners.

"This is like home ec, but not quite as official and nerdy," she says. "It's about reconnecting people. All these things we once learned and were taught, they're missing. We're teaching people the 'how' of home."

Source: Kelli Hanley Potts
Writer: Lee Chilcote

Are you sustainable, Cleveland? That's the question environmentally conscious city officials are asking heading into the fifth annual Sustainable Cleveland 2019 Summit. The initiative to build "a green city on a blue lake" is at the halfway mark, and Cleveland's new chief of sustainability believes Northeast Ohio is meeting the metrics set out a half decade ago.

There are now dozens of high-performing charter and public schools in the City of Cleveland. Yet a culture of school choice still is not the norm in many Cleveland neighborhoods, and as many as 60 percent of city families have not yet chosen a school to attend.

With the deadline looming on August 19th, those families that do not proactively choose a school will be enrolled in their neighborhood school, which may or may not be the best option depending on how the school is ranked on State of Ohio report cards.

Perhaps most startling is the fact that many high-performing schools in the city have empty seats waiting to be filled even as kids are enrolled in failing schools.

That's why the Transformation Alliance has launched an unprecedented campaign to "promote one common goal of driving enrollment to high-performing schools," says Megan O'Bryan, a nonprofit veteran who is its new Executive Director.

"The ultimate goal of the Transformation Alliance is to ensure that every child in Cleveland attends an excellent school and every neighborhood has a portfolio of high-quality school choices," says O'Bryan. "Our goal is to fill empty seats in the high-performing schools, and over time, drive demand to these good choices. In the marketplace, that demand will then naturally drive out low-performers."

Parents can learn more about school ratings at the Right School Right Now site. The group has completed three different mailers to 25,000 households promoting school choice options. Fliers have been passed out through local community groups. Families can also call 211 to learn more about school ratings.

"The goal is to get parents to look at the info and say, 'My child's school is in Academic Watch, but two miles away there's a school rated Excellent. Why?'"

Although the Transformation Alliance and this campaign are so new that they do not yet have formal goals, O'Bryan says the aim is a "cultural shift" that will take time. "I took this job because it’s an opportunity to create that cultural shift. It's very important for every single resident and the region that this shift occurs. It's a matter of equality and social justice. It's about economic success for our region."


Source: Megan O'Bryan
Writer: Lee Chilcote

Recent grants awarded to the Collinwood and St. Clair Superior neighborhoods are allowing them to proceed with arts- and culture-based projects each hopes will revitalize their communities and boost their economies. The efforts are part of a larger national movement known as creative placemaking.

You can add one more to the list of artisan businesses choosing North Collinwood as the place to launch and grow. Fears' Confections, a sweet shop specializing in scratch-made brownies and candies, has opened in the former Arabica space at 818 E. 185th Street.

The business, launched by Cassandra and Jeremy Fear, uses "sweets to die for" as its tagline. The bakery and confectionery offers "thick, fudgy, decadent creations made from scratch using only the freshest ingredients," its Facebook page says.

The Fears launched their business in January 2009 when Cassandra was laid off from her engineering job. What started as a part-time obsession has blossomed into a real business, even though she has since found gainful employment again. This is Fears' Confections first brick-and-mortar location (they also do catering).

Brownies became their specialty when they discovered that there was less competition in this space than in the ever-trendy cupcake and cookie category. The range of flavors includes dark chocolate orange, raspberry, peanut butter and jelly, lavender and pumpkin blondies. The candies take an hour to cook and are all hand-cut and hand-dipped.

Fears' Confections opens at 6:30 a.m. and serves Troubador Coffee out of Fairview Park. The space is shared by Simply Sweet Cupcakes, also based in Fairview Park.


Source: Fears Confections
Writer: Lee Chilcote

Welcome to Cleveland, an artists' visitation weekend hosted by Northeast Shores CDC and the Community Partnership for Arts and Culture, drew about a dozen artists to Cleveland, many of whom have signed leases and are expected to move here.

"The weekend exceeded our expectations by far," says Brian Friedman, Executive Director of Northeast Shores. "We didn't know they'd be so ready to go."

The artists were impressed not only by Cleveland's affordability but also by the accessibility of the rich arts scene here, Friedman says. "For them it was really the connectedness -- there's a much stronger ability for artists to network and connect here than in many of the communities where they're from."

The artists came from Brooklyn, Boston and Atlanta, among other locations. They were responsible for getting to Cleveland, but the nonprofit partners put them up in a hotel and covered most of their costs once they got here. The group spent the weekend on a whirlwind tour of North Collinwood, Slavic Village, St. Clair Superior, Ohio City, Tremont and Detroit Shoreway. Activities included a visit to the Cleveland Museum of Art and brunch at the Beachland Ballroom.

Northeast Shores and CPAC marketed to 12,000 artists nationally for the Artist-in-Residence program. Friedman says that since launching the effort a few years ago, he's seen 83 artists move to Cleveland, open a business, or do a project here.

Some of the artists who responded to the visitation weekend weren't sure if it was real. "They weren't sure if we would try to sell them a timeshare," says Friedman. "We told them, 'Really, just come. We want you to come be creative in Cleveland.'"

Once the artists move here, the nonprofit partners will help connect them to arts organizations and community efforts in their new neighborhoods. "We'll make sure that they get connected to the fabric of what's going on," says Friedman. "We anticipate that's the beginning of developing deeper roots in Cleveland."


Source: Brian Friedman
Writer: Lee Chilcote

From Gordon Square to North Collinwood, a definite shift is occurring among young homebuyers, who increasingly are choosing to raise families in the city. Thanks to phenomenal amenities and a growing roster of good schools, Cleveland is becoming downright kid-friendly!

City of Cleveland officials and non-profit leaders are taking notice of how an improved cycling infrastructure can reshape the future of our city for the better. How the city proceeds with a handful or projects could make or break our momentum.

John Farina and Adam Tully have been collecting art for years, and like many collectors, they've always wanted to open a gallery to showcase work of artists they love. That idea will become a reality next month as The Maria Neil Art Project opens up on Waterloo.

"There are a lot of artists in Cleveland who are either unrepresented or underrepresented," says Farina, who also recently bought a home in North Collinwood with Tully. "This work should be known. Having a space with low overhead, we can show off emerging artists that haven't been shown off before."

The cozy gallery at 15813 Waterloo will be open Friday, Saturday and Sunday starting September 6th. The first exhibition will feature artist Michaelangelo Lovelace, known for his gritty, whimsical portraits of street life in the city. Frameworks in Bedford, a framing shop, will offer framing in the space.

Farina says that the Waterloo Arts District is definitely becoming known as a good community for artists, with multiple galleries now located on the street, artists buying houses in the neighborhood and arts groups setting up shop here.


Source: John Farina
Writer: Lee Chilcote