Welcome to the latest round of Lab Chat, in which our resident Post-Doctoral Research Associate attempts to demystify the complex world of biomedical research. Today, our writer takes on the roadblocks to diagnosing and treating cancer -- and how improvements in medical technology are offering avenues to better results.

There’s no shortage of food trucks on Cleveland streets these days, but Ron Nelson offers a way for aspiring mobile food entrepreneurs to hit the road for less thanks to his food buggies.
 
When Cleveland launched its pilot street-food program back in 2009, Nelson was working for a non-profit that helped down-on-their-luck folks re-enter society. He saw food trucks as one way to do this, yet the costs were too high for the average person just starting out. And back then, there were no commercial kitchens around in which to do prep work.
 
So Nelson developed his buggies, which have lower startup costs, lower licensing fees and lower operational costs. He launched his company Food Buggy in 2013.
 
Food Buggy units cost between $4,000 and $12,000 compared to the $40,000 to $200,000 for fully equipped food trucks. The buggies have a lower operating cost, are lightweight and fit into a single parking space. “The food buggies have two advantages,” says Nelson. “The cost is much lower, and it also allows you to transport it using your own vehicle. And it’s easy enough for two people to set up quickly.”
 
Nelson is quick to point out that his buggies don’t replace food trucks – they are an alternative. “It allows the entrepreneur to start up with limited resources,” he explains. “Yet it gives all the flexibility to get exposed and build a business.”
 
Nelson touts other advantages his buggies have over the competition: “It’s far better than a hotdog cart because with a hotdog cart you can’t cook anything,” he explains. “It’s better than a food truck because it doesn’t take up space. You can build up your business to the point you need a food truck.” And commercial kitchens like the Cleveland Culinary Launch and Kitchen allow cooks access to prep space.
 
Food Buggies already has received orders from a couple of Cleveland food entrepreneurs. Nelson expects more custom orders as word gets out of his products’ advantages and custom designs.
 

For those who have suffered a traumatic injury to the skull and face -- be it from an accident, cancer or deformity -- OsteoSymbionics leads the way in facial reconstruction. The Cleveland-based manufacturer of custom craniofacial implants serves surgeons at hospitals across the United States. OsteoSymbionics’ products provide both skull rebuilding and is cosmetically attractive.
 
Founded in 2006by Cynthia Brogan, OsteoSymbionics is known for using a special plastic in its craniofacial implants that doesn’t break and exactly fits the patient's face or skull. “We’re a well-respected player in the marketplace,” says CEO Dorothy Baunach. “The type of plastic we use is a market niche and it’s done really well in its ability to be shaped to the skull opening without crumbling or breaking.”
 
Today, OsteoSymbionics has a line of products that range from a clear implant that allows surgeons to see brain function during placement, to hard and soft tissue implants. Housed in the Incubator at MAGNET, the company employs six full-time and two part-time employees who have backgrounds that range from medical artists and sculptors to biomedical engineers and materials scientists.
 
Many of the artists on staff are graduates of Cleveland Institute of Art’s biomedical program. “They’re really our secret weapon,” says Baunach. “The fit and forming is more of an art than a science. Because of the talent of the students at CIA, they can do things that are pretty complex.”
 
Baunach plans to double sales by the end of the year and add sales reps across the country. “It’s really about growing sales and the company,” she says. “Sales are built on surgeons’ preferences.”
 

Jennifer Schwartz Wright has been named department chair of the art therapy undergraduate program at Ursuline College, her alma mater. A board certified art therapist and educator, Schwartz Wright previously worked in various positions at the Art Therapy Studio, most recently as executive director.

For the past 10 years Schwartz Wright has taught as an adjunct in Ursuline’s graduate art therapy and counseling program, where she was asked to develop core courses for an undergraduate art therapy major.
“It’s been so fulfilling to be able to teach these classes that I imagined,” says Schwartz Wright. “It’s most gratifying to help prepare future practitioners for their work helping people face the greatest of life challenges through art making. The sad truth is that our world indeed needs many more art therapists.”

Anna Beyerle has joined Beaumont School as the public relations and marketing manager. Previously, Beyerle was senior communications specialist with the Downtown Cleveland Alliance.

John Kandare has joined Zounds Hearing of Greater Cleveland as an audiologist. Kandare will be responsible for providing free hearing evaluations, custom fitting hearing aids, and providing client education, follow-up and service at various Zounds locations. “I'm really excited to add John to our already top-notch team,” says Zounds owner Glenn Harbold.

Denise Griggs has been named vice president of the Burton D. Morgan Foundation. Griggs joined the foundation in 2007 as chief financial officer and was elected secretary and assistant treasurer in 2010. Griggs is a certified public accountant and has assisted a wide variety of nonprofit organizations with financial-statement audits, tax compliance work, consulting engagements including internal-control implementation, board governance, and benefit plans.

Have a new hire to share? Email Karin with the details and we’ll spread the word!

Remember the skate park built for the Dew Games held at North Coast Harbor in 2008? Well, it's been dismantled, but the concrete slab remains, surrounded by a metal-flame fence. Very soon the space will be home to the city's first shipping container-based restaurant, Blazing Bistro, which is scheduled to open in late July, adding to the amenities on downtown's lakefront.

"We've recognized for a while that one of the missing amenities on the lakefront is a gathering place for people while they're at the Rock Hall etc.," says Michael Deemer, Vice President of Business Development and Legal Services at Downtown Cleveland Alliance. "We worked with the city and with Lutheran Metropolitan Ministries to build off the success of Cleveland's food truck renaissance."

Blazing Bistro will take up residence in a recycled shipping container repurposed by Cleveland Customer Trucks. Lutheran Metropolitan Ministries (LMM), which operates the successful Manna food truck and employs formerly incarcerated and homeless individuals, was awarded the contract after responding to an RFP from the city.

The days and hours of operation are not set in stone, but likely will be lunch Wednesday through Sunday with some evening hours added as well. The shipping container idea grew out of the Small Box Initiative, a program of the Historic Warehouse District Development Corporation to develop retail in parking lots on West 9th Street.

As the new lakefront development takes off, Blazing Bistro can be picked up and moved to other locations, either in the harbor or other parts of downtown.

Blazing Bistro also will be open during various events taking place at North Coast Harbor, including the new Anchors and Ales event, held August 22-23 and September 13-14 in conjunction with Cleveland Browns home games.

Deemer says the seasonal restaurant is a win-win-win for the city, residents and visitors. "It's not enough to have a park on the lakefront; we have to actively drive people there with events and amenities," he says. "We've seen food truck owners open up brick and mortar stores with great success. This is a new wrinkle."
 

After a career in marketing and public relations -- largely in the non-profit sector --Tom Sarago decided to hang out his own shingle and launch Spruce, a full-service marketing and PR company in Lakewood. But the non-profit mentality stuck with Sarago, so he’s offering up his services for free to the right Cleveland company -- a startup or an established company going through transition.
 
“It’s in my roots to always give back,” explains Sarago. “I know I have enough experience to help these businesses.” After pondering the best business advice he ever got from the COSE Best Business Advice Campaign, he came up with “never neglect a volunteer opportunity assisting an intriguing business.”
 
Sarago’s offer isn’t solely about helping new businesses; it’s about expanding his circle and getting the Spruce name out there. “I want to engage as many people as possible,” he says. “The business will come. This is about meeting new people and hearing new stories of companies doing great things in cleveland."

Companies are invited to contact Sarango and explain him why they should receive free help with marketing, PR, branding or strategic planning needs. Sarago is only looking for the most passionate business owners.
 
Sarago has recruited the talents of commercial photography studio Kalman & Pabst to also get in on the offer. The winning company leader will also receive a professional photo shoot.

The deadline to contact Sarago and tell him why you need his services is August 15. 

Welcome to the latest edition of Who’s Hiring in Cleveland?
 
There are plenty of good jobs to be found here in Cleveland. This is the latest installment in regular series of posts in which we feature companies that are hiring, what those employers are looking for, and how to apply.
 
IBM UrbanCode, a DevOps software product line, needs a software developer to work on its market-leading DevOps product line. Work on coding new features, bug fixes, integrations with other software development lifecycle tools, and help develop new products. Define, test, research and review code. For more information and to apply, click here.
 
Dwellworks, a support service provider for the relocation industry, has six open positions in a variety of disciplines, including a manager of property management to oversee the day-to-day services of portfolio properties. This job requires frequent interaction with homeowners and tenants. To apply for this position, click here. To see all of Dwellworks’ job openings, click here.
 
Youth Opportunities Unlimited (Y.O.U), a nonprofit youth workforce development organization, is hiring a development and marketing administrator who will assist in all aspects of Y.O.U.'s development process; assist and manage all aspects of Y.O.U.'s marketing efforts; and coordinate organizational events. Send resume and cover letter here.
 
The Cleveland Metropolitan School District (CMSD) is transforming urban education. CMSD has teaching, administration, and other opportunities available. See the full list of openings and apply here. 
 
Have hiring news you’d like to share? Email Karin at Fresh Water Cleveland and send us this information or career links!

From Charles F. Brush to John D. Rockefeller, Cleveland has been home to entrepreneurs with innovations that helped shape the world. We take a look at some of Cleveland’s ground breaking companies -- some old, some new -- to see what makes the company unique, how it achieved its success, and where they stand today. 

Getting out of Dodge? Need a good page-turner for the flight or beach? Don’t grab the latest bestseller from the rack of overpriced paperbacks at the airport. Instead, check out Fresh Water’s local-author reading list. Here are 5 sizzling summer reads that we invite you to check out.    

Startup Lakewood is at it again with its annual Ideation Challenge, during which people are encouraged to present their business ideas. “People can take the next steps and validate their ideas,” says Lakewood’s entrepreneur in residence and Startup Lakewood’s director of Ideation, Mike Belsito. “Sometimes, the first step is the hardest to take -- and that's what we're hoping to encourage.”

Ideation, currently in its fourth incarnation, added some new facets to this year’s submission process. Whereas the last go-around required an executive summary, the contest now necessitates both a business model canvas (a one-page outline of the business concept) and a single-page validation plan, which outlines five assumptions about the business and a plan for validating them. “By creating a validation plan, we believe we're encouraging people to identify actual steps that they can take to determine whether their business is viable,” explains Belsito.

More information on these documents can be found on Startup Lakewood’s competition outline. The deadline to apply is August 8. From that group, four individuals or teams will be selected to give a final elevator pitch in front of business experts, investors, entrepreneurs and consultants.

Prizes include a lunch with an entrepreneur and Lakewood mayor Michael Summers; a full scholarship to a nine-week entrepreneurial course with Bad Girl Ventures; and a prize package from the Lakewood Chamber of Commerce. Past winners include Mickie Rinehart for her beer flavoring Hops Drops, Daniel Dudley for the co-working space Lakework+ and Ahmie Young’s The Parenting Shop.

However, Startup shouldn’t be thought of as an incubator for small businesses. “We believed that we could create an environment that could be helpful and serve as a connector to entrepreneurs and soon-to-be entrepreneurs,” says Belsito. “The city recognized that it wanted to be more entrepreneurially friendly and encourage people to start businesses in Lakewood.”

Further details can be acquired July 22 at an upcoming meeting to be held at University of Akron, Lakewood campus from 6:30 p.m. to 8 p.m.

After decades of population loss, cities like Cleveland, Denver, Detroit, Minneapolis-St. Paul and Pittsburgh are now growing faster than the rest of their metro areas. Urban developers are trying to attract the right amenities to support the new wave of urbanites. So what’s needed to sustain a dense and vibrant city? The answers might surprise you.

Brothers Jarred and Brandon Smith were avid hockey players in college, and like most athletes, they used sports drinks to supplement their energy needs.  
 
However, as a college senior, Jarred eventually began to experience acid reflux as a result of the elevated acid content in traditional sports drinks. So the brothers, graduates of Miami and Brown universities, sought to create a healthier sports drink without all that sugary acid.
 
Along with partner Chris Cummins, the brothers toiled for over a year creating an electrolyte-based drink, eventually unveiling NOOMA, which is shorthand for “No More Acid.”
 
NOOMA relies on a healthier, minimalized approach to formulation. “NOOMA doesn’t have any acid or preservatives, which gives it a light, smooth taste,” says Jarred. “It also has a very appealing formula with only 10 calories and two grams of sugar, a blend of five electrolytes with a high level of potassium. There are no GMOs, artificial flavors or sweeteners, meaning it’s gluten-free and vegan.”
 
Last fall the Smiths introduced NOOMA in Northeast Ohio. “We decided to bring NOOMA to Cleveland first because it is our hometown,” says management. “Being from Cleveland we know the power of this community and the support that Clevelanders give each other, something we definitely have felt since we launched last fall.”
 
Right now, NOOMA is headed by the Smiths and Cummins, with one other employee. The brothers wish to grow into a national brand while keeping the principles of health in the forefront, beginning with distribution in Northeast Ohio yoga studios, CrossFit gyms, and Heinen’s stores. 
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