This weekend, tens of thousands of visitors will descend on the St. Clair Superior neighborhood for the Cleveland Asian Festival. During their visit, they will be delighted by 25 colorful dragon sculptures painted by local artists and installed outside businesses to beautify the area and celebrate the arts and Asian culture.

The public art project commemorates the Chinese Year of the Dragon, which began with the new moon in January and continues for a full 12 months.

Each one of these fantastic creatures will be completely unique. For example, Cleveland tattoo artist Sean Kelly painted a dragon featuring butterflies flying out of its chest, the kind of glittering eyes used in stuffed animals, and real antlers.

The dragons will be displayed through the end of August. They will be auctioned off at a special benefit on Saturday, September 29th, the proceeds of which will support arts and culture programming in the St. Clair Superior neighborhood.

On Thursday, May 31st, the St. Clair Superior Development Corporation and artist Anna Arnold will also unveil a huge, 40- foot mural on the side of the Consolidated Graphics building at E. 39th and Payne Avenue. The project was created with the help of neighborhood schoolchildren and Asian seniors.


Source: Becca Britton
Writer: Lee Chilcote

This month Cleveland welcomes Great Lakes Courier, a high-energy free monthly paper that caters to Northeast Ohio's enthusiastic cycling community. "One of the things we hope to provide is a place for different groups of cyclists to tell stories and interact," says editor Michael Gill.

Scott Colosimo loves designing cool motorcycles. When he and his partner Jarrod Streng were laid off from their industrial design jobs in 2009, they decided to chase their dream and created Cleveland CycleWerks. (Fresh Water featured him in this article from 2010)
 
CycleWerks bikes feature 250cc engines, are lightweight, simply designed, inexpensive to maintain and get 100 miles to the gallon. They are quite the opposite of America’s typical love of larger, more complicated bikes. “America has typically been home to the philosophy that bigger is better,” explains Colosimo. “But the bigger bikes are not great for riding around town. We’ve actually seen a ton of people who want a smaller bike.”
 
Colosimo describes his designs as “retro-futuristic,” combining vintage looks with the new age. “From afar, they look like perfectly restored old bikes,” he says. “Then you get close and see a little bit of a surprise.”
 
After having manufactured the bikes in China for the past few years, Colosimo and Streng are in the process of moving operations to Cleveland. They bought a 100-year-old warehouse on W. 65th Street and are in the “cleanup phase” of transitioning the building into the new CycleWerks digs.
 
Colosimo plans to do things incrementally. “We’re going to have a balance of manufacturing in Cleveland and manufacturing overseas,” he says. “We’re going to start with assembly and then eventually get into manufacturing.”
 
Colosimo is now turning to Cleveland companies for his manufacturing needs. He’s hired a general contractor to source out the work, but they plan to ramp up slowly. “We want to do it slowly because pitfalls can develop doing it all at once,” he says. “We can collaborate a lot easier locally.”
 
Colosimo has hired two part-time warehouse employees, a part-time technical liaison, as well as a part-time designer and an engineer.

 
Source: Scott Colosimo
Writer: Karin Connelly

Brand Muscle CEO Philip Alexander freely admits that he was initially opposed to moving his firm to downtown Cleveland because he didn't want to give up his breezy, 17-minute commute to the office.

Research studies have shown that the most powerful predictor of a firm's location is where the top executives live. For Brand Muscle's leadership, it was convenient to commute from the east-side suburbs to their offices in Beachwood, where the software firm has grown to 150 employees.

But as the firm outgrew its suburban offices and launched a search for a location that would facilitate its expansion, what happened next was not quite according to script. Brand Muscle's younger employees launched a campaign to encourage Alexander and other leaders to consider downtown Cleveland.

"There was quite a bit of lobbying, actually -- many of our employees are younger, and I was surprised by how many of them wanted us to move downtown," says Alexander. "The increased vibrancy of downtown made us take a look."

In November, Brand Muscle expects to move to freshly leased offices at 11000 Superior Avenue in the Nine-Twelve District. Initially, the firm will lease about 40,000 square feet, but it has the option to continuously expand as needed.

Alexander says that Brand Muscle's new downtown location will allow the firm to better attract younger employees, facilitate networking with other software companies, and provide entertainment options when clients are in town.

Brand Muscle sells software that helps businesses customize marketing materials for local audiences in order to optimize their sales and improve revenue growth.


Source: Philip Alexander
Writer: Lee Chilcote

When TOA Technologies began in 2003, founders Yuval Brisker and Irad Carmi had one goal in mind: To eliminate that seemingly endless waiting time for home service calls.
 
“The company founders' reason to start TOA was to use technology to solve the problem of waiting at home for a delivery,” says John Opdycke, vice presidents of worldwide marketing. “The whole company’s purpose is to make sure people arrive on time.”
 
TOA’s ETAdirect Mobility App provides accurate, up-to-the-minute workforce management at the user’s fingertips. The app works on any browser, making it flexible for anybody. “The device is agnostic, no matter what you’re doing,” says Opdycke. “As long as it’s browser based, you can use it.”
 
ETAdirect currently manages more than 60 million appointments annually for many global brands in the satellite/cable/broadband, telecom, insurance, home services and retail industries. The app’s ease of use and accuracy earned it the Best Mobile App award at NEOSA’s Tech Week last month.
 
“It’s nice to win and get recognized for your accomplishments,” says Opdycke. “It’s nice to share with our employees as they work on the advancement of our product.”
 
TOA employs 40 people in its Greater Cleveland headquarters and has more than 320 employees on staff worldwide. They are actively hiring in Cleveland, in particular on the company’s marketing team.

 
Source: John Opdycke
Writer: Karin Connelly

How does an incorrect soda price at a retailer lead to an emerging tech company? Just ask Case student Mark Lorkowski, who came up with the idea for an electronic shelf display system while shopping for a case of Mountain Dew. With Lorktech, he hopes to drink up a portion of the $250 billion flexible electronics market.

Tremont has always been a popular neighborhood for animal lovers, with amenities like Lincoln Park, the Clark Field dog park and pet-friendly restaurants and bars adding to the appeal. The neighborhood also has two shelters, a doggie day care and an active community of animal rescue advocates.

Now a new business, Tremont Tails, will allow dog and cat lovers to buy basic goods for their pets without traveling outside of the neighborhood. It also will promote rescue and adoption programs in Cleveland, carry art and gift items, and even allow owners to indulge their pets with massage sessions on special occasions.

"You go out at five o'clock and there's dogs everywhere, and many are rescued," says Lisa Turner, a court reporter who is launching her business based on her passion for animals. "Now they can walk to a retail store with their animals."

Turner, who is originally from the Tremont neighborhood, recently won the Tremont Storefront Incubator competition. She will open Tremont Tails in a 378-square-foot storefront owned by the Tremont West Development Corporation, which is using the space to spur new businesses that fill an unmet need.

"I would never be able to open my store without this program," says Turner, who will receive three months of free rent and six months of reduced rent as part of the special program. "They're also helping me to market my business."

After Tremont Tails "hatches" from its incubation period, Turner hopes to find a larger storefront and finally turn her passion for animals into a full-time day job.


Source: Lisa Turner
Writer: Lee Chilcote

Life Core Technologies received a $250,000 investment from JumpStart for its Excel disposable cerebral cooling system, a device that reduces chances of death in a medical emergency.

“Excel has a cooling element that cools the brain 1.5 to 2 degrees Celsius very quickly after cardiac arrest, stroke, or traumatic brain injury,” explains Life Core CEO Mike Burke. “The cooling allows the brain to use less oxygen and prevent oxygen depletion and swelling.”
 
The technology was developed by cardiothoracic surgeon Aqeel Sandhu in the late 1990s. “He discovered though his work with animals that cooling the brain can reduce the metabolic rate and several hours later they came back,” explains Burke. “In 2010, the American Heart Association came up with guidelines stating the cooling as soon as possible after cardiac arrest increases the chances of survivability and retained mental capacity."
 
The JumpStart investment will allow Life Core to conduct additional scientific studies. “We are working with a number of organizations to do additional studies,” says Burke. “We are proving the effectiveness.”
 
Burke is proud that the product is manufactured by a local company and assembled by Patriot Packaging, which employs veterans.
 
Life Core currently has five employees. “We will be expecting to grow as we attain commercialization,” says Burke. “We expect to grow internally with two people and also grow externally through distributors in Northeast Ohio.”

 
Source: Mike Burke
Writer: Karin Connelly

This Friday night, Tremont is hosting the grand opening for a new business, Tremont Tails, as well as a Preview Night that will welcome eight new businesses that opened in the past year.

This diverse roster of new businesses is adding to the vibrancy of the neighborhood's growing retail mix, says Cory Riordon, Executive Director of Tremont West Development Corporation.

"We're creating new retail options so that residents don't have to travel outside of the neighborhood to buy things, and that also will appeal to people visiting the neighborhood," he says. "It shows that the neighborhood is desirable."

The new businesses that will be featured during the Preview Night event are Churned Ice Cream Shop, Miranda's Vintage Bridal, Chard Gallery, Ginko Restaurant, Kevin Busta Industrial Furnishings, The Nest and Bozalodz.

The Tremont Art Walk will also take place on Friday, May 12th from 6-10 pm.


Source: Cory Riordan
Writer: Lee Chilcote

Shelley Freed, co-founder of Ashton Business Solutions, a consulting group specializing in research-based business strategies, admits that she relies on technology just as much as the next person. But amidst all the emails and text messages, Freed’s goal is to put the human touch back into ABS’s strategic marketing and positioning.
 
“I do a lot of market research and strategic research for companies,” says Freed. “I get to interact with companies’ internal teams about how customers impact their businesses. Inevitably, I end up interacting with their databases.”
 
In doing so, Freed found that many companies do not have complete data on their customers, and therefore can’t make informed decisions on how to make improvements to their customer service.
 
“Very few companies have really solid data,” says Freed. “So I started thinking, wouldn’t it be great if companies would update their records -- throw in an extra question as a customer service touch point, like, Is there anything we can do for you today?"
 
The thought prompted the creation of ABS’s Customer Service Outsource Center. “And it’s a real person on the phone,” says Freed. “People still want to be able to talk to a human being. It makes a big difference. It’s all about humanity in business, even if it’s sometimes easier to send off an email.”
 
ABS is rolling out the center, including a secret shopper service. “This, then, is more than a data bank for customer information; it is intended to be an invaluable resource that can help companies discover new and highly successful ways of growing their businesses,” explains Freed.
 
ABS has several part-time people on staff now and Freed is interviewing for the call center. They recently hired someone to lead the telemarketing aspect of the company.

“The initiative for Ashton this year is to push the humanity back into business,” Freed says. “Business is about relationships. That means getting on the phones to talk with customers, prospects and referral sources on a regular basis all the time. We’re hoping by the end of the year to have a handful of people in permanent part-time positions.”
 

Source: Shelley Freed
Writer: Karin Connelly

Although Vitamix's commercial-grade blenders and mixers eat up a good chunk of change -- around $500 on average -- that hasn't stopped consumers in the U.S. and more than 80 countries abroad from snatching them up at record rates.

They don't call it a "super blender" for nothing -- Vitamix is the iconic company that brought us the smoothie, yet its machines are now used by chefs and health-conscious consumers to make everything from soups to soy milk. In Taiwan and many other countries, sales are up 80 percent over the past three years as the growing middle-class becomes increasingly health-conscious.

Bolstered by demand, the company recently broke ground on a $10-million, 51,000-square-foot expansion to its Northeast Ohio headquarters. This development is on top of a $6-million, 40,000-square-foot expansion in 2010. Overall, sales have doubled in the past three years, the company says.

Vitamix manufactures all of its products at its Olmsted Falls headquarters, and sources parts locally, as well.

"Our product helps people to eat more whole foods and choose a healthier lifestyle all over the world," says Jodi Berg, the great-granddaughter of W.G. Barnard, who founded the company in 1921. "A lot of Western diseases and ailments can be controlled and prevented by the fuel and food we put into our bodies."

"Vitamix allows you to take whole healthy foods and turn them into what Martha Stewart calls 'velvet on your tongue.' Healthy, wholesome and easy to make."


Source: Jodi Berg
Writer: Lee Chilcote

DXY Solutions is working with historical societies around the country to put historical information, pictures and maps on iOS and Android systems for a complete and informative history while roaming the city.

“We started this about a year and a half ago with Cleveland State and Epstein Design Partners,” explains DXY’s Dan Young. “We use iOS and Android to connect people who are out and about with historical information."
 
Known as Curatescapes, the free apps allow for easy access to the troves of historical information collected by these organizations. “We’re one of the first platforms in the world where you can walk down the street and say, Wow. I didn’t know that. Now you not only have historical neighborhoods, you can hear interviews with people and see pictures.”
 
The Cleveland app has been available for about a year with Cleveland Historical. Young is in the process of rolling out similar apps with five historical societies, including Medina and Geauga counties. Outside of Ohio, Young has launched apps for Spokane, Washington Historical and is about to launch apps in New Orleans and Baltimore.
 
“The grand vision is: Say you’re taking a cross-country trip and you want to drive Louis and Clark’s trail,” Young says. “You can actually connect to data from our different historical societies.”
 
Young’s future plans will allow users and organizations to upload their own information to the tours. “In the future we will allow people from the community to upload their own content and comment on their own version of historical places,” says Young. “And historians will go through it and make sure it makes sense.”

 
Source: Dan Young
Writer: Karin Connelly

Fixing up an older home can be a daunting task. These days, many homeowners don't know a wrench from a pair of pliers, and even if they are handy, both their tools and their skills may be a little bit rusty.

That's where the Home Repair Resource Center (HRRC), a 40-year-old nonprofit organization based in Cleveland Heights, can help. HRRC offers how-to classes for residents throughout Cuyahoga County and a tool-loan program geared to residents of Cleveland Heights.

"We want to empower people to fix their own homes, especially now because there's such a need," says Kathryn Lad, Executive Director of the HRRC. "We teach people how to do it themselves or to hire the right person for the job."

Since the HRRC was founded out of a church in Cleveland Heights, the group has facilitated over $14 million in home improvements. Lad recalls with pride a class geared towards women that spurred a group of friends to build their own garage. The group also offers foreclosure intervention services, financial education and financial assistance programs for low-income homebuyers.

"Everybody is having a tough time right now, and money is tight," says Lad. "People tend to be doing more repairs in reaction to emergencies than remodeling projects. We help people take care of things they have to take care of."

The HRRC has an ongoing series of Tuesday night classes and is also offering a new series entitled "Practical Sustainability: New Thinking for Older Homes."


Source: Kathryn Lad
Writer: Lee Chilcote

Crowdfunding, the process of raising money for startups, small businesses or charities, has become an increasingly popular way to get investments for products or ideas that wouldn’t otherwise get off the ground through traditional lending institutions.
 
But under the Jobs Act, the rules and restrictions on crowdfunding are changing. JumpStart and Ulmer & Berne will host a seminar, Crowdfunding: From Legislation to Reality, on Monday, May 15 to discuss why the legislation was necessary and what it means for small businesses.
 
“We’re going to go through the nuts and bolts of what the legislation permits and what it doesn’t permit,” says Sean T. Peppard, counsel with Ulmer & Berne. “Essentially, the idea of crowdfunding is raising small amounts of money over the internet."
 
“Right now, crowdfunding is viewed as a savior for startups and I think there are a lot of people in the community pre-buying because they care about what’s being made," he adds." It’s people investing in small business.”
 
The seminar will feature a panel of experts with various experiences in startup fundraising -- from angle and venture investors to small successful businesses.
 
Panelists include Peppard; Michael Belsito of eFuneral; Todd Federman of North Coast Angel Fund; Candace Klein of Bad Girl Ventures and SoMoLend; Chris Sklarin of Edison Ventures and Richard Stuebi of Early Stage Partners.
 
The free event will be held at the Ulmer & Berne offices, 1660 West 2nd Street, Suite 1100, from 3:30-6:15 pm. Parking at Tower City will be validated. If the demand is great enough, Ulmer & Berne will repeat the event later this spring.

 
Source: Sean T. Peppard
Writer: Karin Connelly