Downtown

saving cities documentary aims to tell true story of a rising rust belt
A year ago, Jack Storey launched an ambitious project to create a documentary about the Rust Belt with no money, no filmmaking experience and no camera.

But he did have Kickstarter.

Today, Storey and his partners have raised over $20,000 through the popular arts-focused fundraising website. They have crisscrossed the Rust Belt region while garnering more than 100 hours of footage of entrepreneurs and civic-minded individuals. Saving Cities, the grassroots "idea bank" that Storey helped found in 2010, plans to release the documentary, entitled Red, White and Blueprints, early next year.

"We're stubborn and we love it here, but we don't defend ourselves very well to the outside, and the perspective of national media tends to be lopsided," explains Storey, who recently participated in a panel discussion of Cleveland artists funded through Kickstarter. "Our goal is to have a very positive piece of media that tells the story of the Rust Belt from boom to decline, and also talks about the future and entrepreneurs who are doing creative things with very few resources."

Red, White and Blueprints will highlight the connections between small, hyperlocal efforts taking place in various Rust Belt cities to paint a coherent picture of a diverse, interconnected region. It will also suggest that Rust Belt cities could do a significantly better job sharing successes between various metropolitan areas, and in turn, furthering these connections for mutual benefit.

"All of these cities used to be connected by railroads," says Storey. "We're talking about the Rust Belt as a mega-region. We can digitally reconnect these cities in conversation."

Saving Cities has launched another Kickstarter campaign to fund the final leg of the documentary, including editing and duplication. Storey hopes to begin sending the film to festivals and organize a series of community screenings next year.

Now that the project is nearing fruition, Storey has a better understanding of why he needed to do it. "Maybe for good reason, we're the only people to do this. We were crazy enough to get in a car and drive around the region several times. In hindsight, I'm glad we did it, but it was a huge undertaking."


Source: Jack Storey
Writer: Lee Chilcote
oregonian visits the rock and roll hall of fame and museum
In this travel feature for the Oregonian, a writer visits the Rock and Roll Hall of Fame and Museum.

"Ever wonder why geezer rockers continue to tour across the country playing songs that haven't been hits since Richard Nixon was president?" begins the item.

"Come to Cleveland and find out. Like tie-dyed pilgrims, the over-40 generation flocks to this glass pyramid in the heart of Middle America to relive the soundtrack of their lives at the Rock and Roll Hall of Fame and Museum.

"The Beatles, Elvis, the Rolling Stones, Woodstock, R&B, Motown, Elton, Springsteen. All are celebrated in full glory. There's everything from Jimi Hendrix's hand-scribbled "Purple Haze" lyrics to Janis Joplin's 1965 psychedelic-painted Porsche."

Read the rest here.
metroparks to present emerald necklace centennial plan at public meetings
Do you want to see more mountain bike trails in the Metroparks? Or spur trails that lead visitors through secluded, natural landscapes? Could the Metroparks take over the city's ailing, neglected lakefront park system, which suffers from millions in deferred maintenance from the cash-strapped State of Ohio?

These issues and many others will be the focus of public meetings scheduled in April and May by the Cleveland Metroparks. The Metroparks is seeking to present and gather feedback on its Emerald Necklace Centennial Plan, a document that has been in the works for more than two years and will guide the park system for the next decade.

The focus of the Metroparks over the past 10 years has been on preserving a well-maintained park system while also completing a loop trail through the Emerald Necklace. The new Master Plan will address basic maintenance needs like roads and bridges, while also planning for new projects, such as completing more spur trails. The plan comes at a crucial time, as the park system is dealing with a decline in state funding and the need to pass a new operating levy in 2013.

There has also been discussion about the Metroparks taking over lakefront parks in Cleveland, as well as Wendy Park at Whisky Island and, ultimately, the newly-created Cleveland Lakefront Nature Preserve. According to Jim Kastelic, Senior Park Planner at the Metroparks, the Master Plan directly addresses these opportunities.

"When we surveyed Northeast Ohioans about whether Cleveland's lakefront parks should be operated by the same organization, 47 percent said  yes and 37 percent said they weren't sure," says Kastelic, who cites the Metroparks' recent acquisition of two acres at Rivergate Park in the Flats and its agreement to manage the Towpath Trail in Cleveland as evidence of its commitment to urban parks and recreation. "That tells us that it's something that we need to look at."

Kastelic says the Centennial Plan will also focus on such key areas as green infrastructure, health of surrounding watersheds, strengthening the Metroparks' role in urban areas and creating a regional greenway system.

Additional meetings slated for April and May will largely focus on plans for individual Metroparks. Once the plan is finalized, the Metroparks will develop a list of strategic priorities and seek a levy in November of 2013.


Source: Cleveland Metroparks
Writer: Lee Chilcote
'voice your choice' project helps students articulate musical choices
Pop music is notoriously ephemeral. In fact, many of the hottest chart toppers from recent years already have faded into the dusty annals of stardom.

Yet, get into a conversation with the average 15-year-old and he or she will happily rave about their favorite artists. Still, while these young people may have strong feelings about which artists truly matter and have staying power, can they support their claims using a strong argument backed by analysis?

That's exactly what a new project launched this year by the Rock and Roll Hall of Fame and Museum asks students to do. "Voice Your Choice," a national project that invites students to create their own inductee class, aims to help teach students to make aesthetic judgments and learn history through music.

"We try to teach kids in the 7th-12th grades how to articulate their own aesthetic standards," says Lauren Onkey, Vice President for Education and Public Programs at the Rock Hall. "That's really hard to do, because a lot of the time when we're talking about music we love, we just love it. But why? This project is about developing our own criteria and describing them in detail."

The project garnered video and essay submissions from 25 schools around the country, as well as one in Canada and Australia. This week, as a flurry of Induction Week activities happen in Cleveland, the Rock Hall will host a group of educators for a teacher development workshop focused around "Voice Your Choice."

"One of the things that teachers struggle with are content standards in different disciplinary subjects," says Onkey, who adds that the Rock Hall's on site educational programs reach 20,000 students each year and thousands more through distance learning offerings and curricula it shares with teachers. "They tell us this is a really great teaching tool for getting at those standards."

Voice Your Choice is also a great tool for reaching students in their own milieu. "An artist from the 1950s might as well be from the 1850s for many young people. Yet if music is presented in the right way, they'll embrace it from all over the map."


Source: Lauren Onkey
Writer: Lee Chilcote
ever-expanding leandog launches lab to help entrepreneurs
LeanDog Software Studio has seen success as a software delivery firm and the team enjoys sharing their knowledge and mentoring others in the field. So the natural progression for the 55-person company was to expand into the world of fostering entrepreneurs in the tech field. The launch of LeanDog Labs does exactly that.
 
“Labs was really a part of our original vision of LeanDog,” says Nick Barendt, director of LeanDog Labs. “Very early on we were working with startups, but we were bootstrapped as a startup ourselves and cash poor. We really wanted to get back into working with Cleveland-based startups.”
 
LeanDog Labs teaches what they know to up-and-coming technology experts. They don’t invest in the companies; they are focused on being a technology partner. “We’re not looking to fund or provide office space. We’re there on the technology end to help entrepreneurs deliver their vision,” says Doc Norton, director of LeanDog Studio. “We’re looking to be a delivery partner in the startups.”
 
The company is in a position now to help out. LeanDog grew to 45 people from 18 people last year, and has hired 10 employees this year -- four of them just last week. Barendt and Norton see that growth as an opportunity to spread the expertise around.
 
“We're looking to work with entrepreneurs to help build their product vision,” says Barendt. “We have an absolutely amazing group of developers with incredibly diverse experiences, from mobile and web to financial and insurance to real time control and embedded systems, and we can make that collective experience available to our entrepreneurial partners.”

 
Source: Nick Barendt and Doc Norton
Writer: Karin Connelly
upclique - 'the facebook of academia' - matches students with perfect colleges
When Jeremy Amos and Matt Benton were working together at a bank a few years back, they constantly heard from potential investors about how difficult the college admissions process was for their children. They found that finding the right college was often confusing, complicated and even expensive.
 
So, in 2011, Amos and Benton came up with Upclique -- a free forum to connect students with the information they need to find the college that fits their needs, and allowing colleges to attract quality students. “We offer students a very detailed search tool that helps them narrow down their number of potential schools to a list that is manageable,” says Amos. “Once they have narrowed their list we provide them with all the necessary info they will need regarding the school to make a quality decision.”  
 
Amos describes Upclique as the FaceBook of academia. “Our main goal was to create a site where students, parents, college counselors and college personnel come together,” says Amos. “They can come to our site not knowing a thing about what to do or where to go and we can immediately help them from this point."
 
Since its official launch at the end of February, Upclique has recruited 180 colleges, 35 high schools and 150 students and parents. “We’ve had really great growth,” says Amos.
 
Upclique’s revenue comes from third party sponsors in academics. They recently received an investment from Ancora Advisors in Beachwood, and they are endorsed by the National Catholic College Admission Association, which represents more than 200 colleges across the country.
 
Amos and Benton recently hired a CTO, who contracts with four outside developers.

 
Source: Jeremy Amos
Writer: Karin Connelly
slideshow: behind-the-scenes-peek at cirque du soleil in cleveland
Since its inception in 1984, Quebec-based Cirque du Soleil has entertained over 100 million spectators. Close to 15 million people will see a show in 2012 alone. The now-world famous acrobatic theatre troupe bounds into Cleveland this weekend to perform Dralion. Fresh Water photographer Bob Perkoski "snuck" into Thursday's rehearsal for some rare behind-the-scenes glimpses of what goes into preparing for a show.
q & a: noelle celeste and jon benedict, publishers of edible cleveland
Moving counter to the assertion that Print is Dead!, two local optimists have just launched a new print magazine. Edible Cleveland is a new print quarterly that focuses on the local food scene -- not just restaurants and chefs, but also farmers, history, tradition and lore. FW's Erin O'Brien brakes bread with publishers Noelle Celeste and Jon Benedict.
first minority biomedical entrepreneurship conference to be held in cleveland in may
Ameica21 Project and BioEnterprise will host the country’s first Minority Biomedical Entrepreneurship Conference May 21-22 at the Cleveland Marriott to increase minority competitiveness in the biomedical industry, as well as provide a forum for networking and education. Minorities currently represent less than five percent of the biomedical workforce.
 
“America21 Project has paired with BioEnterprise to help connect the disconnected,” says Johnathan Holified, co-founder and chief evangelist for America21 Project, a minority innovation and competitiveness initiative. “We believe the initial conference will be the first step in connecting minorities, particularly African Americans and Latinos. We want to establish Cleveland hospitals as a community that welcomes these inspirations.”
 
The event will offer panel discussions and workshops on the key issues and practical advice on starting and growing a biomedical company. The conference will also allow for entrepreneurial pitch sessions with investors and mentors. “The pitch sessions will allow entrepreneurs to showcase their companies to potential investors and get feedback,” says Holified.
 
Frank Douglas, president of the Austen BioInnovation Institute and former executive vice president and chief scientific officer of Aventis will be the keynote speaker. A national steering committee of Hispanic and African American leaders in the biomedical industry will also attend.
 
Holified expects about 150 people to attend the event, and hopes it will gain popularity at future conferences. “Our intent is to grow the conference and make it an annual destination,” he says.
 
Source: Johnathan Holified
Writer: Karin Connelly
efuneral finds digital niche in funeral planning business
After developing their idea for an online funeral services resource at the Ohio State University Fisher College of Business’ 10-Xelerator last summer, Mike Belsito and Bryan Chaikin have proved eFuneral to be a successful endeavor.
 
Originally called FunerAlly, the company was founded in June 2011. Belsito and Chaikin changed to name to eFuneral when they went live in February. The company provides an online platform for families to quickly find, compare and select a funeral provider.  “eFuneral is a simple way for our customer base to understand it is technology focused,” explains Belsito. “One of the things we underestimated is how difficult it would be to create a brand name.”
 
After some tweaking to make sure eFuneral is easily found through search engines like Google, business has boomed. Sixty-five funeral homes in Northeast and Central Ohio are now listed on the site. “We want to make sure that when others turn to the web to find funeral services they find eFuneral,” says Belsito. “Dozens of inquiries immediately came through, from pre-planning to immediate needs.”
 
Offline, groups like Hospice and religious organizations have partnered with eFuneral. The service is free for users. Revenue is earned through marketing fees and premium memberships that funeral homes purchase.
 
eFuneral is doing well. The company now has four employees. The company is still on a learning curve, but Belsito and Chaikin are eager learners. “Our goal is to prove the model we built and the business we built and learn as much from our customers as we can,” Belsito says. “Year one is about learning as much as we can so we can scale up nationally.”
 

Source: Mike Belsito
Writer: Karin Connelly
the rust belt brain gain, creatives flocking to cleveland
A multi-part spread in Details magazine trumpets the remarkable rise of the so-called "Rust Belt."
 
In the piece titled, "Talented, educated, creative people are no longer fleeing the region -- they're flocking to it," the writer kicks off with:
 
"Rust connotes decay and neglect -- and indeed, the Rust Belt's decline coincided with a massive brain drain. But in the past half decade, the region has retained more of its homegrown talent while drawing the best and brightest from across the country."
 
Cited in the article is a Brookings Institution report that found "cities like Pittsburgh and Columbus have increased their college-educated population in recent years, and Cleveland and Buffalo are on their way -- having stanched their decades-long outward migration."
 
Called out for special attention are Clevelanders Eric Kogelschatz and Hallie Bram.
 
"In Cleveland, Eric Kogelschatz founded the think tank shark&minnow with his wife, Hallie Bram Kogelschatz, after both fled high-powered marketing jobs in Boston; besides organizing TEDxCLE (last year's sold out in two hours), the organization collaborates on events with the Rock and Roll Hall of Fame and the Cleveland Museum of Art. What prompted the move? "We really didn't know what we were getting into," Eric admits. "But we were tired of Rust Belt cynicism."
 
Read it all right here.
pnc aims to reduce waste exiting downtown building to 'near zero'
This is the kind of downsizing we can all cheer about. PNC has launched an effort to reduce the amount of waste coming out of its downtown Cleveland office building to "near zero," becoming one of the first downtown buildings to achieve this ambitious goal.

The employee-led effort is reducing the amount of trash going to landfills to 40 percent of the total waste coming out of the building. The remaining 60 percent is being recycled or composted. PNC is not stopping at this laudable goal, and has made a commitment to reduce its waste by 90 percent, hopefully by this summer.

"We wanted PNC's offices to be among the first near-zero buildings in downtown," says Paul Clark, Regional Vice President for PNC Bank. "This is a local application of the sincerity of PNC's commitment to green building."

To achieve its goal, PNC designated an employee "green ambassador" on every floor of its downtown building. The company also removed common area trash cans, replacing them with quart-sized containers at employee desks. A partnership with Brooklyn-based Rosby's Resource Recycling allows PNC to recycle organic materials, which are composted into mulch for gardens.

"The change in my life only took about two minutes, and I also get a little exercise on my way to compost bin," quips Clark. "The other side of change is fabulous."

Benson Gabler, Manager of Corporate Sustainability for PNC, adds that Cleveland's near zero program takes the company's sustainability efforts to a new level that he hopes to widely replicate. "We'd already been looking at waste reduction in all PNC buildings, yet Cleveland has composting on every floor, and that's new. This is something we'd like to roll out at other locations."

Click here to check out a Youtube video about PNC going green in Cleveland.


Source: Paul Clark, Benson Gabler
Writer: Lee Chilcote
bioenterprise online biomedical job fair such a success will be held quarterly
The first virtual biomedical job fair, hosted last week by BioEnterprise and Global Cleveland, proved to be a success in attracting candidates to the region’s biomedical field and its many open positions. Thirty employers took 1,785 applications for open positions. About a quarter of the applicants were from outside of Ohio and another quarter were from outside the region, fulfilling the goal to attract new talent to Northeast Ohio.
 
“Our industry is an emerging growth industry,” says Baiju Shah, president and CEO of BioEnterprise. “Most of the biotech firms in the Cleveland region right now are expanding and we have to bring individuals from throughout the country to meet the workforce demands.”
 
It’s too early to tell how many applicants were offered jobs, since the participating employers use their own hiring processes after the initial application. “We will track it,” Shah saws. “The employers were impressed with the quality and the quantity of the candidates.”
 
The job fair was such a success that BioEnterprise and Global Cleveland plan on hosting additional jobs fairs on a quarterly basis. “We’re expecting to conduct this again in late May or early June,” says Shah. “Each time with a different batch of employers.
 
There are about 700 biomedical companies in the region. Shah wants to make sure applicants from outside the Cleveland area realize the demand for their skills is high here and there are plenty of options to choose from. “The first job they take here may not be their last job here,” he says. “But the demand is there and demand continues.”
 

Source: Baiju Shah
Writer: Karin Connelly
details detalis cleveland's rising stars
As part of the multi-part spread in Details magazine, the article "The Rust Belt Revival: What's Happening in Cleveland, Ohio" highlights "Pioneers have brought back made-in-the-Midwest fashion and opened an assortment of innovative bars and restaurants."

Included in the spread are features on:
 
Midwest Fashion Makes a Comeback
Starring Danielle DeBoe and Sean Bilovecky of Dredgers Union.
 
"The Dredgers Union is bringing back made-in-the-Midwest style."
 
The Architectural Upcyclers
Starring Chris Kious of A Piece of Cleveland.
 
"His team then transforms the southern yellow pine, maple, and oak into furniture and architectural elements. APOC sells its smaller creations -- wine racks, benches -- to heritage-hungry consumers and tackles commissions for clients like Starbucks and the Cleveland Institute of Art."
 
The Beer Evangelist
Starring Sam McNulty of Market Garden Brewery.
 
"His latest contribution to the now-thriving hood is Market Garden Brewery & Distillery, a bar-restaurant in a former slaughterhouse that lets you store perishables from the West Side Market while sipping one of 32 craft brews made on site (and soon small-batch whiskey, rum, and vodka, too)."
 
America's Next Great Chef
Starring Jonathon Sawyer of Greenhouse Tavern.
 
"Culinary wunderkinder often leave cities like Cleveland; they rarely come home. But after stints in New York City at the now-defunct Kitchen 22 and Parea, native son Jonathon Sawyer returned with dreams of owning his own place."
 
 
Read more here.
 
cle film fest shatters attendance records once again
It is staggering to believe, but this year's Cleveland International Film Festival -- the 36th annual -- once again broke the previous year's attendance figures.
 
The 11-day film festival, which wrapped up on Sunday, April 1, checked in a record total of 85,018 filmgoers. This is a 9-percent jump from the previous year and a whopping 143-percent increase from 2003.
 
What's more, the festival saw it's largest single-day attendance on Saturday, March 31, with 13,176 coming to see a film.
 
See you next year for another record-breaking festival?
to improve state of downtown, look to next generation of leaders
With cranes in the sky and construction workers swarming everywhere, downtown Cleveland is witnessing an impressive construction boom. Yet beneath the clouds of dust, a not-so-subtle changing of the guard is also taking place, as baby boomers retire and young people step into leadership posts.

The generational handing off of the baton appeared to be in display last week at the annual "State of Downtown" address, an event that is sponsored by the Downtown Cleveland Alliance. The sold out crowd included a diverse, intergenerational group of business and nonprofit leaders.

To further enhance downtown Cleveland's vibrancy, civic and business leaders must engage young people from across different sectors to make it a better, more innovative place, said Lee Fisher, President of CEOs for Cities and a panelist at the City Club forum. "Cross-sector, cross-generational urban leaders are the greatest area of growth in cities, but we don't always walk the walk," he said. "It's not enough to have talent; we must also harness it and connect it."

Jeffrey Finkel, CEO of the International Economic Development Council, bemoaned the lack of corporate leadership in downtown Cleveland, yet said this is unsurprising given today's economy. He cited Eaton leaving downtown for the suburbs as one example. "You need to look at family-owned, growing companies for leadership," he said. "When they hire a Harvard MBA, you've lost."

Joe Marinucci, President of DCA, suggested the need to look beyond corporate leaders to young entrepreneurs. "Look at new businesses such as Nexus Cafe, Hodge's and Cleveland Pickle," he said. "These are homegrown entrepreneurs."


Source: Lee Fisher, Joe Marinucci, Jeffrey Finkel
Writer: Lee Chilcote
county's next-gen council aims to stem brain drain by giving young people a voice
Every time a young person leaves Northeast Ohio for another part of the country, Greater Cleveland loses 120 percent of their salary in actual economic value, says Cuyahoga County Executive Ed FitzGerald.

That's why he recently created the Next Generation Council, a group that is intended to stem brain drain by giving young people a voice in helping the county attract and retain young talent in the region.

Recently, FitzGerald selected 15 council members from a diverse pool of 125 applicants between the ages of 20 and 35. The group began meeting last month and is working to develop a strategic plan.

“The Next Generation Council will provide an opportunity for my administration to get input from young professionals on how the county can develop the right conditions to engage the creative class,” said FitzGerald in a news release. “We are lucky to have such a diverse group to begin this important initiative.”

"I joined the NGC because I admired Ed FitzGerald's willingness to take a very visible step to engage the region's emerging leaders," says council member Hermione Malone, who works at University Hospitals and lives in Detroit Shoreway. "I knew this would allow me to meet a new cadre of smart, creative, passionate, networked peers."
 
She adds, "My aim is to help identify or establish pathways to boost the engagement of young professionals in the public sector, ensuring our voices are consistently represented at the highest level."

Each member of the council serves two years. The group is part of a broader effort by FitzGerald to make Cuyahoga County "a more inclusive and competitive region."


Source: Cuyahoga County Executive Ed FitzGerald
Writer: Lee Chilcote
global cleveland pilot program 'english and pathways' graduates first class
Global Cleveland’s pilot program, the English and Pathways for Healthcare Professionals, graduated 19 students on Saturday, March 17. The five-month pilot program was designed to help immigrants with their English as well as find jobs that match the skills they developed in their home countries. 

“Everyone was very thankful for the program, each for slightly different reasons” says Global Cleveland president Larry Miller. “They were very grateful for the experience -- it made Cleveland a very special place in their minds.”
 
Students studied English medical terminology, learned about the structure of the U.S. healthcare system, went on a field trip to the Cleveland Clinic, obtained certification in Basic Life Support (BLS) and participated in a college fair and an interviewing and resume writing workshop.
 
“They walked away with the basic skills,” says Miller. The graduates are now working with a career counselor who will help them on job placement.
 
Miller was struck by the students’ determination. “I was really impressed with some of their stories,” he says. “These are people who were involved in medicine and to go to another country, it’s very difficult landing in a new culture and a new country.”
 
A second class is planned for later this year, as well as one in the Akron area. “We think it’s one of the first and best successes,” Miller says of the pilot program. “We look forward to another one.”

 
Source: Larry Miller
Writer: Karin Connelly
on opening day, indians harness wind power to fuel ballpark operations
When Cleveland Indians fans catch their first game at Progressive Field this season, they'll be able to check out not only the power hitters in the batting lineup, but also a giant, new wind turbine that harnesses wind power to fuel the ballpark's operations.

The recently constructed turbine, which is the latest in the team's efforts to green-up its ballpark operations, was designed by Cleveland State University engineering professor Majid Rashidi. It weighs 10 tons and generates 40,000 kilowatt hours per year, which is enough to power about 2.5 households. Progressive Field uses about 17 million kilowatt hours per year.

"As our fans know, it's very windy at the ballpark. We've always wanted to do a turbine, but the technology just wasn't there," says Brad Mohr, Assistant Director of Ballpark Operations. "I gave a talk to the Corporate Sustainability Network organized by CSU in 2008, and that's when I got connected to Dr. Rashidi."

Rashidi had designed a vented wind turbine design, which fits into a more compact space than a traditional turbine and pivots with the wind. "It works in cities where there's turbulent wind," explains Mohr. "Much like a rock in a river, it pushes the air molecules at a faster speed through the turbine and generates power."

Mohr, who says he is proud that this is an all-Cleveland project, is working on efforts to educate fans. The Indians will install an interpretive area in the ballpark where people can learn about the park's sustainability efforts, which include solar arrays, energy reduction initiatives, recycling and food composting.

"Without a doubt, teams are looking hard at sustainability," says Mohr. "Through the Green Sports Alliance, we're sharing what's next with each other. For the Indians to influence others in the industry, that makes us very proud."


Source: Brad Mohr
Writer: Lee Chilcote
cleveland 2030 district aims to reduce downtown buildings' carbon footprint
Energy efficiency is no longer simply an option for tenants seeking office space downtown, says Donald Rerko of ka Architecture Inc., one of Cleveland's leading sustainability-minded architecture firms. Instead, it's often a critical "go/no go" decision-making factor that can make or break a deal.

"Tenants want sustainable buildings, and they'll often take the building off their list if it's not energy-efficient," he says. "It's really at the top of their criteria."

Rerko is Chairman of the Cleveland 2030 District, an effort to make downtown office buildings carbon neutral by the year 2030. The group emerged out of the first Sustainable Cleveland 2019 conference and has aligned itself with Architecture 2030, a national group with similar goals. Rerko says the group has targeted 75 million square feet of downtown office space, and has gained soft commitments from 25 percent of owners to make their buildings green.

"Retrofitting a building saves the owner on utility costs, reduces tenants' overall costs and makes the building more competitive," says Rerko. "There are a lot of different funding programs now, such as performance contracting and government programs, that allow owners to retrofit without any money out of pocket."

Comprehensive building retrofits typically include sealing the envelope to reduce energy consumption as much as possible, examining energy usage to find ways to reduce it, automating systems, and investing in renewable energy sources.

As examples of successful retrofits, Mohr cites Cleveland State University, Cuyahoga Community College and Forest City Enterprises, which has made substantial energy-efficiency improvements to the Tower City complex.

Next steps for the Cleveland 2030 District group include obtaining signed letters from owners representing their commitments and raising funds to hire an Executive Director and Program Manager. The group is also holding a kickoff party on May 10th at the Cleveland Museum of Natural History. It will feature keynote speaker Edward Mazria, architect and founder of Architecture 2030.


Source: Donald Rerko
Writer: Lee Chilcote