MidTown

inside out: global cle's talent attraction campaign aimed at filling jobs, repopulating city core
On Thursday, May 1, Global Cleveland will officially launch its talent attraction campaign at a major event at the Cleveland Convention Center. The event -- like the organization hosting it -- is focused on increasing the population while strengthening the local economy.
'queen of pork' spreads love of artisan cured meats one sausage at a time
Melissa Khoury loves pork so much that she's earned the title “Queen of Pork.” Growing up watching local butchers cut her steaks, then gaining even more exposure to butcheries while living in Atlanta, Khoury discovered her passion early on.
 
When Khoury moved back to Cleveland in 2009, she worked as a chef in a number of well known restaurants with no intention of staying in town. But then, everything began falling into place and Saucisson was born in 2013.
 
Saucisson sells hand-cured meats and specialty sausages, all sourced from local farmers and butchers. Currently, Khoury works out of the Cleveland Culinary Launch and sells her products at local farmers markets and the Cleveland Flea.
 
From chorizo to smoked Tasso ham, Khoury has found her calling. “I love everything about it,” she says. “It’s like my Zen. It’s me and my animal and it’s relaxing to me.”
 
Khoury’s love of pork was no secret to area chefs, but she was less known to retail consumers. “When I started the company, chefs in the city knew who I was and knew about my pork obsession, but the general consumer didn’t know unless they were patrons of one of the restaurants I worked at,” she says.
 
Khoury is a big supporter of other local businesses like Fresh Fork Market, Thirsty Dog Brewing Company and New Creations Farm in Geauga County. They often work together to share their creations. For example, Khoury buys her meat from New Creations, sells her sausage through Fresh Fork and uses Thirsty Dog lager in some of her sausages.
 
Now that customers have had a chance to get to know Khoury and the products she sells through Saucisson, her next goal is to open a female-owned butcher shop. In doing so, she wants not only to sell her products, but also inform the general public about fresh and cured meats and sustainable butchery.
 
"I educate the general consumer, whether it’s a sausage sandwich or spaghetti sauce,” she explains. “It’s cool to see people get adventurous with my products. But I don’t want to make anything that will scare anyone away. I’m making sausage approachable.”
 
To help achieve those goals, Khoury recently brought on Penny Barend as a business partner.

 
Source: Melissa Khoury
Writer: Karin Connelly
community group rolls out clean and green trailer to help with neighborhood beautification projects
Cleveland Neighborhood Progress and CharterOne Foundation have announced the creation of a Clean&Green Cleveland program, which offers a fully stocked trailer to assist neighborhood residents with beautification projects. The trailer comes equipped with all the tools and equipment necessary to clean up vacant lots, maintain community gardens, tackle neighborhood improvement projects, and more.

The nonprofit introduced the trailer as part of its ongoing efforts to beautify and reimagine vacant properties in Cleveland. The trailer is available on a "first come, first reserved" basis, according to the website. Applications, use forms, waivers and other information all can be found online, and groups are encouraged to apply. The trailer is for use in the City of Cleveland only.
 
In a release, CNP stated that the Clean&Green program will offer opportunities not only for beautification, but also for community building among neighbors.


Source: Cleveland Neighborhood Progress
Writer: Lee Chilcote
popular startup weekend returns to cleveland after last year's successful showing
More than 100 business-minded entrepreneurs are expected to attend this weekend’s Cleveland Startup Weekend in Tyler Village (3615 Superior Ave.) to present their business ideas, mingle and team up to create business plans.

Startup Weekend, an international event, returned to Cleveland last year for the first time in five years to a warm reception. So organizers Ryan Marimon and Bryan Adams decided to do it again this year.
 
The weekend, which runs from Friday night, April 11, through Sunday, April 13, is about education, mentoring and hands-on skill development. “Startup Weekends are all about learning by doing, whether you’re learning a new skill or a new way of thinking,” says Marimon. “Don’t just listen to theory; build your own strategy and test it as you go.”
 
Participants will gather on Friday to pitch their ideas. Teams are then formed around the best ideas, via vote, and the teams spend the rest of the weekend working on a business model. The weekend culminates with pitch sessions and a winner is selected by a panel of judges.
 
Last year, eight teams pitched on Sunday night. Marimon says he expects as many as 16 teams to pitch at the end of the weekend this year.
 
Marimon says there’s nothing to lose in exploring ideas. “The risk of failure for the weekend is really low, so there is no reason not to get out and try things,” he says. “At the end of the day, we are all about fostering lasting relationships and fostering a community of doers right here in Cleveland.”
 
Registration for the event is $99 and is open up until the weekend’s start. As a special for Fresh Water readers, use the code FRESH to register for only $59.

 
Source: Ryan Marimon
Writer: Karin Connelly
follow you, follow me: the social media mavens we can't get enough of
In Cleveland’s ever-evolving social media community, there is a wide variety of contributors to the civic dialogue. We've complied a list of some of our favorite voices -- a mix of up-and-comers and seasoned vets from different corners of the web who are using their blogs, podcasts and Twitter feeds to give the city a voice.
what cities like cleveland can learn from memphis
The City of Memphis is on the rise thanks to a growing startup community, investments in bike lanes, a burgeoning arts district and people moving back to the city. Through it all, the city has listened to its residents and embraced "lean urbanism." Cleveland should take heed.
if you build it: area advocates work to get cameras rolling on cleveland film industry
Watching Cleveland getting rocked for two hours in Captain America is great, but when the rush fades and reality creeps in, we're left with no guarantee Hollywood is ever going to return. A group of area stakeholders is advocating for changes that would attract more film projects, or even a prestige TV drama, to the North Coast.
no 'mistake' about it: cleveland launches new rebranding effort
Northeast Ohio's convention and visitors bureau wants to change the conversation about Cleveland. The multifaceted branding enterprise is designed to bridge a communications gap that ideally will be crossed by millions of business and leisure visitors over the next few years.
#thisiscle promo video goes viral in 3- 2- 1...
On Wednesday, Positively Cleveland, the convention and visitors bureau for Cleveland, announced a new destination brand, presented new plans for its destination development initiatives, unveiled a local social media movement and highlighted a series of organizational accomplishments.
 
But without question, the most buzzed about element of the package was the following video, "A Cleveland Anthem," which promotes the theme: "Cleveland doesn’t follow anyone’s rules – it makes its own."



on the rise: four emerging african-american leaders in cleveland
Those among us that emerge to the forefront of their professions and community have been honing their leadership skills for some time. Here are a few young African-Americans making waves around town through advocacy, talent and so much more.
trending: how the paleo crowd is grazing the north coast
Mention the phrase "Paleolithic diet" and many will conjure the image of Fred Flintstone gnawing on a giant dinosaur leg. But nothing could be further from the truth, say adherents. The culinary movement is thoughtful, green, healthy and spreading like wildfire across Northeast Ohio.
grrl power: encouraging more female riders key to city's cycling health
If women indeed are the barometer of a healthy cycling city, then making women feel safe while cycling in Cleveland must be a priority, say local biking advocates. Female riders are less likely to cycle without infrastructure that makes them feel safe, including separated bike paths and physical barriers on roads that divide bikes and cars.
bus rapid transit in cleveland: no mistake by the lake
Detroit-based writer Matthew Lewis travels to Cleveland to check out the RTA HealthLine, one of the premier BRT systems in the nation. As his city debates its public transportation future, leaders can look to Cleveland as a beacon of hope, a place that has embraced transit and is now enjoying the benefits of its investments.
author, huff post writer tracks progress of 'sustainable cleveland 2019'
Michele Hunt, who attended the 5th annual Summit of Sustainable Cleveland 2019, is tracking the progress of this bold 10-year initiative, which began in 2009. In a feature for Huffington Post titled "Sustainable Cleveland 2019: A Community of DreamMakers Creating a 'A Thriving Green City on a Blue Lake,'" she offers a comprehensive look at the halfway point.
 
"The people of Cleveland are mobilizing around a compelling vision to transform their communities into a flourishing city. They have the courage to dream a magnanimous vision for their city in the face of tremendous challenges," she writes.

"At the Summit, I was surprised to see hundreds of people from diverse sectors of Greater Cleveland working together. They came from the local neighborhoods, businesses, government, education, nonprofits, as well as advocacy groups from the sustainability community. They were highly engaged, enthusiastic and clearly committed to transforming their vision into reality."

These are not merely dreams, she adds, five years into their journey Clevelanders are delivering on their vision. Their results are impressive:

• Last year the 50-member Climate Action Advisory Committee, published the Cleveland Climate Action Plan, which has six focus areas, and 33 actions Clevelanders can take to strengthen the economy, clean up the environment and improve health and wellness.

• There has been a 50 percent increase in recycling since 2006.

• LEEDCO (Lake Erie Energy Development Corporation) is building the first offshore freshwater wind project in North America in Cleveland.

• Over 200 community gardens and local food initiatives have grown up around the city.

• Cleveland is transforming abandoned buildings and vacant lands into green spaces, local parks, urban gardens, as well as restoring homes.

Read the rest of the green news here.

the big game: how marquee sporting events improve bottom line, visitor perception
The 2014 Gay Games kick off August 9th with an expected 8,000 to 10,000 participants competing in some 40 sports. The comprehensive event will serve as the latest memo to the world that Cleveland is a sought-after host for large-scale events that add millions to the local economy.
livability for residents, businesses job one for neighborhood non-profits
It’s no secret that "destination" development is happening all across Cleveland. But thanks to the diligent work of community development corporations (CDCs), there also is a renewed focus on improving livability for the residents who call their neighborhoods home.
cleveland goes from butt of hollywood jokes to a hub of innovation
In a lengthy feature titled "Hiding Out in Ohio: Bioscience," Tom Thriveni, writing for the digital mag Ozymandias, covers the burgeoning bioscience industry in Cleveland.

"Just as robotics companies in Pittsburgh and high-speed fiber-optic networks in Chattanooga have helped transform the economies of those cities, bioscience entrepreneurship has reshaped Cleveland’s sagging economy," he writes.

"The [Cleveland Heartlab and Cleveland Clinic] partnership was initiated by the clinic as part of its mission to turn its inventions into commercially viable medical products, generating profits for both parties. To date, besides Heartlab, 66 neighboring companies have spun out from Cleveland Clinic ideas since 2000. All told, the clinic has 525 patents and 450 licensing agreements."

Read the rest of the good news here.

stack the deck: tips from the pros on what makes a great sales pitch
Thanks to a bevy of new accelerators and incubators -- all grooming startups to be the Next Big Thing -- the art of the pitch is more important now than ever. Whether it’s a casual elevator pitch or an intense 20-minute address to potential investors, there are some definite dos and don’ts to giving an effective pitch.
best face forward: storefront renovation programs add sparkle to streets
Some storefronts sparkle with inviting merchandise, while others languish behind a layer of dust. For the latter, Cleveland's Storefront Renovation Program has been lending a helping hand to entrepreneurs for almost two decades with financial assistance for exterior improvements and signage.