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popular east-side pub parnell's coming to playhousesquare
For 15 years, Declan Synnott has owned and operated the popular Parnell's Pub on Lee Road in Cleveland Heights. In the ever-fickle bar biz, that's eons.
 
Synnott, who moved to the States from Dublin, purchased the bar (nee The Charles Stewart Parnell) from its previous owner in 1997. He expanded the bar into the adjoining space in 2004.
 
Synnott's next expansion will be a tad more ambitious: In March, Parnell's Downtown will open in PlayhouseSquare, in a space that has seen its share of short-lived operations. Most recently, it was home to Corks Wine Bar, which lasted a little less than three years.
 
"I plan on doing the same thing as Parnell's in the Heights, but just do it downtown," Synnott explains.
 
That means offering a casual, comfortable atmosphere, live soccer on the tellie, good prices on whiskey and the best Guinness drafts in town, and zero food.
 
"I want to cohabitate with all the restaurants down there like I have for all these years in Cleveland Heights," he adds. "There is a fine array of restaurants down there already. My expertise is in the beverage side of things. I'm going to stick with what I'm good at."
 
Other than some cosmetic changes, Synnott does not foresee making any significant changes to the space at 1415 Euclid Avenue (next door to the Allen Theatre), which in recent years also was home to Hamilton's Martini Bar.
 
Outgoing owner Greg Bodnar says that the crowds never materialized for him at Corks.
 
"The biggest problem down there is that nothing much goes on unless there's a show; and even then, it's an hour before the show and maybe an hour after," Bodnar explains. "If anything is going to make it there, an Irish bar will have the best chance."
 
In addition to the theatre crowd, Synnott hopes to attract commuters, neighborhood residents and of-age college students.
 
Synnott's partner in the business is Joseph Rodgers, who for 16 years was a bartender at Flannery's.


Sources: Declan Synnott, Greg Bodnar
Writer: Douglas Trattner
hooftymatch brings local, high-quality meat to the marketplace
Jonathan Yale has always been socially conscious. As an athlete, he is also concerned about what foods he puts into his body. Those two principles came together when Yale and Phillip Williams founded HooftyMatch last August, an online marketplace for buying and selling locally produced meats.

“It started from a nutritional aspect,” says Yale. “I actually went to farms and bought some whole animals. I started educating myself on all the different factors of why it’s better meat.”

Yale and Williams came up with the idea for HooftyMatch after seeing a booming trend in farm-to-table eating and a strong desire to consume meat from humanely treated animals.
 
“We focus on farmers and the trend of beef without hormones or antibiotics,” says Yale. “We want to make that higher-quality product easier to get into the market. We want to have a consumer-friendly product where our customers can buy directly from our site and have it shipped to them or they can pick it up from a set location.”
 
A portfolio company in LaunchHouse Accelerator, HooftyMatch received a $25,000 investment. The company also won Startup Lakewood’s Ideation Challenge last summer.
 
Yale plans on starting a monthly Cleveland Meat Series with "localvore" restaurants to market HooftyMatch and educate people. “There are definitely people who want this and we want to say it’s out there,” he says. “It's good for farmers, it’s good for the restaurant business, and it’s good for people. It’s kind of like a win-win-win.”
 
HooftyMatch plans to officially launch its site next month.

 
Source: Jonathan Yale
Writer: Karin Connelly
food truck chef to bring authentic cajun fare to tremont
"I don't cook like any of those other guys on the block, I'll tell you that right now," promises Cajun chef Johnny Schulze, tossing out the names of celebrity chefs Michael Symon and Rocco Whalen, both of whom have Tremont restaurants. "I pull from what I learned growing up in Baton Rouge, Louisiana. The reason I'm doing this restaurant is I want to cook what I'm really good at."

Schulze is talking about his planned restaurant and watering hole Bourbon Street Barrel Room, which was recently approved by the local Tremont block club, a major feat given the propensity of skiddish neighbors to blackball new liquor licenses. The 100-seat restaurant, which will be located on Professor Avenue between Fahnrenheit and Edison's, is expected to open by next summer.

Bourbon Street will serve authentic, reasonably-priced Cajun cuisine, something that Schulze says doesn't exist in Northeast Ohio. "The way I see it, they live off the land, these Cajuns," he says. "They make do with inexpensive ingredients. It's seafood-heavy. It's about building flavors -- like a jambalaya, it looks very simple when it's served, but when you taste it, you're diving into multiple flavors."

Schulze and co-owners Justin and Barry Clemens know that such rich, spicy flavors pair perfectly with craft beer. So, in addition to traditional Cajun dishes such as gumbo and shrimp creole, Bourbon Street will offer plenty of beer selections, wine and liquor. "You might even be able to order a hurricane," hints Schulze.

When he was recruited by the owners, the veteran chef had been operating the Zydeco Bistro food truck with no plans to open a restaurant. "I built a food truck to retire -- I didn't want to work for anyone ever again," Schulze says with a laugh. "I tried to say no at first. But Tremont has the right atmosphere; it's culturally diverse and feels like you're outside the French quarter. I can pull this off."


Source: Johnny Schulze
Writer: Lee Chilcote
classical meets working class: younger audiences being fed new diet of old art
It's not that younger Clevelanders don't appreciate classic art forms like ballet, fine art, literature or the symphony. It's that they don't necessarily appreciate the medium. To engage new audiences, traditional arts institutions are working hard to make their art forms more accessible, less intimidating, and just plain fun.
moca gets attention for green building, approach to art
In an Earth Techling piece titled “Minimalist Cleveland Art Museum Seeks LEED Silver,” Randy Woods describes how MOCA is not only a uniquely designed building, but energy efficient as well.
 
“Designed by British architect Farshid Moussavi, the new 34,000-squaure-foot MOCA provides 44 percent more exhibit space than its previous home and is vying for LEED Silver status with a geothermal HVAC system, efficient LED lighting, a compact floor plan that utilizes virtually every square inch for exhibits and easy accessibility to rapid transit.”
 
The efficiency does not stop in design and operation alone: The museum's approach to art holdings is also "green."
 
“In true green fashion, MOCA is applying a minimalist aesthetic to its operational model, focusing not on acquiring permanent collections but on custom-made installations and community programming. By having almost no space available for storage, the museum relies instead on a rotating schedule of artists to create works that can incorporate elements of the museum’s design, including stairwells. This flexible model also makes the $27 million museum less costly to operate.”
 
Explore the entire piece here.
clinic doc makes strides in cowdon syndrome research
In a Science Codex report titled “Cleveland Clinic researcher identifies 2 new genetic mutations associated with Cowden syndrome,” the post highlights Charis Eng, MD, Ph.D., Chair and Founding Director of the Cleveland Clinic's Lerner Research Institute's Genomic Medicine Institute’s research and discovery that could lead to better management of Cowden syndrome.

"Gene-enabled risk assessment and management begins with the identification of all the genes that, when mutated, account for as many or all the individuals with a particular syndrome, in this case CS," said Dr. Eng. "We started with only PTEN, and now we know that SDHB/D, KLLN, PIK3CA and AKT1 account for CS. Each also brings differing risks of breast, thyroid and other cancers, and so this discovery directly aids genetic counseling and clinical management."
 
This comes as great news for individuals carrying an increased cancer risk.
 
“Until now, only four clinical factors were known to predict an inherited PTEN mutation -- and this study's blood test out-predicts them all. Future studies testing thyroid tissue itself may reveal additional biomarkers.”
 
Read the full blog post here or the American Journal of Human Genetics research paper here.
rust wire examines ways to draw young professionals to cleveland
In a Rust Wire feature titled “Cities: Rather Than Patronizing Young People, Give Them What They Ask For,” Angie Schmitt writes about the ongoing battle cities face to attract young people to call urban areas their home -- for the long haul.
 
“There is a new initiative called Global Cleveland and it started out as some kind of civic effort to attract immigrants," writes Schmitt. "But one of the major goals of this initiative apparently, is also to attract boomerangers back to Cleveland. Boomerangers, you see, are youngish, well-educated people that split for places like New York and D.C. For some reason, these guys have been identified as 'winnable' and Global Cleveland’s working on promoting a wholesale reversal.”
 
This effort, according to Schmitt, has not been as successful as originally hoped. But what should Cleveland be doing?
 
“The places that are succeeding, they aren’t making a riddle of their methods. They are working very hard to make their environments hospitable to young people. How are they doing that? Through a whole movement called livability.”
 
Read the complete feature here.
lorain-carnegie bikeway opens, making bridge safer for pedestrians, cyclists
Nearly 100 years after it was first constructed, the Hope Memorial bridge, which is home to the famous Guardians of Transportation statues and connects downtown to Ohio City, is now considered to be "complete."

That's because a 14.5 foot protected bikeway just opened, making the street safer and more accessible for pedestrians and bicyclists who would prefer not to ride in the street. The $4.5 million investment is consistent with the city's new Complete and Green Streets law, which requires sustainable transportation options to be incorporated into new road projects.

"We really want to encourage more people to bike more often. Anytime you can create an environment where you can take kids out, you know it’s a safe place," says Jacob Van Sickle, Executive Director of the nonprofit group Bike Cleveland. "We're always advocating for infrastructure that makes biking as safe and stress-free as possible. To create a mode shift, that's where we need to be."

The Ohio Department of Transportation agreed to pay for the bikeway as well as bike-friendly enhancements to the Abbey Road bridge a few years ago. At the time, it was offered as a concession to multimodal transportation advocates who had pressed for bike lanes to be built on the new I-90 Innerbelt bridge.

The Carnegie-Ontario intersection also has been made safer for pedestrians and cyclists thanks to a new pathway along the bridge's northeast end. That pathway will lead cyclists and walkers to cross at Eagle Avenue. Finally, the Guardians of Transportation statues will also be lit at night as part of the roadway project.


Source: Jacob Van Sickle
Writer: Lee Chilcote
penguin to expand e-book offerings to cuyahoga cty libraries
In a CNET News piece titled “Penguin looks to Los Angeles, Cleveland to expand e-book lending,” Don Reisinger shares the “hardships” many publishing houses are facing now that e-books are commanding a larger share of the market.
 
“The company [announced Nov. 19] that it is expanding its e-book lending program to Los Angeles and Cleveland, the New York Times reported. Penguin launched an e-book-lending service to New York public libraries in September. The success of that program has prompted it to expand elsewhere.”
 
Publishers have cited security issues in the past regarding lending procedures by public libraries and are taking steps to ensure they maintain profitability in this new digital environment.
 
“With this new lending initiative, Penguin has teamed up with a digital book distributor, Baker & Taylor. According to the Times, the Los Angeles County library system, alone, will allow Penguin to reach 4 million people. The company plans to make the service available to folks in Los Angeles and Cleveland in the coming weeks.”
 
Enjoy the complete interesting read here.
la times shares secret to market garden's sweet potato pie
In a Los Angeles Times column titled “Culinary SOS: Divine medley of flavors,” Noelle Carter answers a reader’s question about her experience with Cleveland’s own Market Garden Brewery and shares their recipe for sweet potato pie.
 
“A while ago, on a visit to Cleveland, our son took us to eat and drink at the Market Garden Brewery. I believe it is near the interesting Garden Market on the near west side of Cleveland. I ordered the sweet potato pie. It was out of this world! I was glad I had eaten lightly before devouring it.”
 
Not sure what the "Garden Market " is, but Carter soldiers on and, after some research of her own, provides the secret to its awesomeness as well as the recipe.
 
“This is no ordinary sweet potato pie. Creamy mashed sweet potatoes are lightly spiced with nutmeg, cinnamon and vanilla paste, and sweetened with a touch of honey, sugar and muscovado brown sugar -- a rich, dark, unfiltered brown sugar -- for a wonderful medley of flavors. Not too sweet and not overly spiced. In a word: perfect. This is one pie I'll be making again and again.”
 
View the full column and recipe here.
bgv winner birdtown crossfit to open gym in lakewood
Jillian Neimeister and Tricia Tortoreti met at a CrossFit gym in 2009 and have been friends ever since. In that time, both have become certified trainers and began talking about how they would do things differently if they owned a gym.

 “We got a feel for what we liked and what we disliked,” recalls Neimeister. So after hearing about Bad Girl Ventures’ fall business training program, the two decided to enroll in the class. “We learned a lot,” says Neimeister. “We had a business plan going into it, but throughout the course we completely re-wrote it.”
 
Ultimately Neimeister and Tortoreti not only won a $25,000 loan from BGV to start their business, they also won a loan from BGV loan partner Economic Community Development Institute (ECDI). They decided to accept the ECDI loan, and they plan to open Birdtown CrossFit in Lakewood in January.
 
Birdtown CrossFit is different from most gyms. Instead of treadmills and elliptical machines, CrossFit has jump ropes and barbells. “It’s not your typical gym,” says Tortoreti. “It’s very structured with group classes and hardly any machines.”
 
Neimeister predicts Birdtown will be a welcome addition to Lakewood. “I think there’s definitely demand for it on the west side of Cleveland,” she says. In addition to working at area CrossFit gyms, the two have toured gyms all over the country to get a feel for what they want in their own gym.
 
The BGV loan will now go to Renter's BOOM, a company that uses social media for apartment listings. BGV awarded Tantalize, a mobile spray tanning company, a $5,000 loan.

 
Sources: Jillian Neimeister and Tricia Tortoreti
Writer: Karin Connelly
rock hall changing of the guard covered in l.a. times
Writing for Pop & Hiss, the L.A. Times music blog, Randy Lewis reports on the changing of the guard at the Rock and Roll Hall of Fame and Museum. At the end of this year, current vice president of development Gregary Harris will take over the top post from Terry Stewart, who is retiring after 13 years.

"Overall, we want to take what’s a wonderful regional treasure and make it a little more national without giving up the great regional base,” Harris is quoted as saying in the article. "One goal will be boosting attendance at the Cleveland facility itself, which sees about half a million visitors annually."

Also in Harris' plans is expanding the base.

"We’ve been building this great base and want to make it better,” Harris said. “We want to expose more people to it, and we’re working to find ways to be relevant and to stay relevant to younger audiences. By definition, this museum focuses on older acts, in that to be inducted you have to have made a record 25 years ago. So that’s part of what we’re looking at.”

Read the rest of the liner notes here.
help wanted: high-skilled immigrants needed to fill open positions
To succeed as a region, Cleveland needs hungry, highly skilled immigrants willing to risk it all for a chance to build their dreams. With an estimated 30,000 open positions in high-skill industries in the region, the time is now to market Cleveland as a place friendly to outsiders. Fortunately, Radhika Reddy and others are on top of it.
mobile app upgrades cavs fans from cheap seats to good seats for a fee
Donna Lee, CEO of MascotSecret, has always eyed with envy the vacant good seats at sporting events. She thought there had to be some way to get those unused good seats into the hands of those sitting in the cheap seats. So Lee and co-founder Jennifer Jeng set out to find a way.

“This is the problem we had growing up -- we always wanted better seats,” says Lee. “You go to the game, you see all the empty seats, and we thought there has to be a better solution.”
 
This past summer, Lee and Jeng moved to Cleveland from San Francisco to develop MascotSecret through Bizdom, a non-profit startup accelerator founded by Dan Gilbert, founder and chairman of Quicken Loans and majority owner of the Cleveland Cavaliers. “It allows you to upgrade your seats during game time through your mobile phone,” explains Lee. “All you need to do is open the app, put in how many tickets you want to upgrade, and then move to your new seats.”
 
Lee says the price to upgrade might be cheaper or more expensiver than face value depending on availability, the game, and other factors.
 
So far, MascotSecret has been testing the app at Cavs games. As a Bizdom company, they have gotten the support from Gilbert and Veritix. “We’ve had a really great response so far," says Lee. "Customers who have heard about it want to try it.”
 
MascotSecret recently received a $25,000 grant from the Lorain County Community College Foundation Innovation Fund, which they will use to further develop the app. The company is beginning talks with the Indians to use the app. The goal is to sell the app to markets across the country.

“Of course we want to expand as quickly as possible,” says Lee. As they expand, the company will be looking for technical and marketing talent.

 
Source: Donna Lee
Writer: Karin Connelly
better bit of butter brings cookies, catering to near-east side
It's a match made in culinary heaven, to be certain. Bursting at the seams of their respective home-based kitchens, an artisan cookie maker and a scratch baker have joined forces to open a cozy bakeshop and catering kitchen at 4261 Mayfield in South Euclid.

"It's busier than I expected -- we've got nice foot traffic and neighborhood traffic," says Bob Sferra, owner of the full-service catering company Culinary Occasions, who partnered with Christine Mehling of Better Bit of Butter Cookies to open the Better Occasions Shop. Sferra, who got his start under famed Cleveland chef Parker Bosley, has studied French pastry arts and sources many ingredients locally.

Mehling is known for her creative, artisan cookies, including the cranberry-coconut with lemon glaze and apricot-cashew with lime glaze. She uses only natural products, including real butter and eggs from free-range chickens.

Sferra's business is up about 20 percent from last year, something he attributes to his growing referral-based business and the storefront. "The front is nice. It opens up the conversation to someone wanting to cater a party for the holidays," he says, adding that the shop is "somewhere in between homey and a little bit hip."

Adds Sferra: "When you take butter, eggs, sugar, chocolate and dried fruit and make something without adding any junk… For me, it’s almost like when I was a kid growing up in an Italian family. It’s just good. It’s good and it’s uncomplicated."

The Better Occasions Shop is open Tuesday to Saturday from 9 a.m. until 6 p.m.


Source: Bob Sferra
Writer: Lee Chilcote
home for the holidays: a pictorial guide to festive seasonal fun
Staying put in the 216 for the holidays has never been so easy -- nor so much fun. Thanks to a bevy of new attractions and eateries, combined with wonderful old traditions, locals and visitors alike will have no shortage of festive holiday fun. In this colorful slideshow, Fresh Water photographer Bob Perkoski highlights some of the season's best eats, treats, and places to be.
forward-thinking cdc's the 'special sauce' behind successful neighborhood redevelopment
To be truly successful at neighborhood redevelopment, CDCs must change how they do business, says Joel Ratner, president of Neighborhood Progress Inc. They must adopt a holistic strategy that combines bricks-and-mortar development with high-performing schools, social services, and other amenities that residents need and want. 
fitvia app helps users find exercise buddies
Last May, Brandt Butze had what he calls an “Aha! moment.” He was 370 pounds and wanted to lose the weight and get in shape. He went on Facebook and posted that he was committed to walking.
 
“I had 225 comments on my Facebook page and all sorts of support,” he recalls. That first morning, his sister and a group of people met Butze and they went for a 30-minute walk. “We jogged the last block,” he says. “I was in tears there was so much support. Thirty-minute walks turned into 45-minute walks and in three weeks, I was walking six to seven miles a day.”
 
In fact, Butze had so much support that trying to schedule people to walk with him was interfering with actually walking. “I was spending three to four hours a day trying to plan walks,” he says.” I looked for an app to help and I realized other people were in the same boat I was -- finding some way to have a workout schedule where people can work out with other people.”
 
So Butze and friends Aaron Marks, Jonathan Schultz and Kevin Rahilly created FitVia, a mobile app that allows users to post their workout schedules and find others to join them.
 
“We tried different hypotheses, talked to friends and friends of friends and asked them what motivated them, what de-motivated them,” Butze says. “We realized we were on to something.”
 
The four approached LaunchHouse for help developing FitVia and were accepted to the accelerator program. FitVia will launch by the end of the year. “We’re launching this as a premier app initially,” says Butze. “We’re hoping to gain as many people as possible as quickly as possible.”
 
FitVia plans to hire additional staff as they grow. Butze plans to branch out to corporate America as they grow, targeting HR departments as a way to keep healthcare costs down.
 
To date, Butze has lost 71 pounds.

 
Source: Brandt Butze
Writer: Karin Connelly
heck's revival, hip vintage decor store, opens in cudell neighborhood
Caley Coleff first began collecting vintage furniture from flea markets with her grandfather when she was a little girl. Once the furniture was home, she'd watch her grandfather refinish it, absorbing his techniques even when he thought she wasn't paying attention.

This month, Coleff unveiled a vintage store that pays tribute to those early experiences while adding her own unique twist. Located at 11102 Detroit Avenue in Cudell, Heck's Revival is named after her grandfather, whose last name was Heck.

"I started doing stuff from my home because you can't afford nice, well-made furniture anymore," she explains. "If you buy something it's the cheapo [stuff] that falls apart. I had a lot, so I started doing custom orders and selling to friends. I never realized I was actually good at it, I was just making stuff that I liked."

Then Coleff met her business partner, Jill Krznaric ("It's Croatian, even though I'm not"), and a business idea was born. Krznaric is into retro items like old barstools, while Coleff likes to take French Provincial furniture and paint it with cool designs. Together, they found a space with hardwood floors that they liked and signed a lease.

"A lot of our stuff comes out of the trash," says Coleff, who is 26 years old and also tends bar. "It's beat up and broken and people think it's out of style. We stain it, prime it and put it back together. Then I paint it with cool colors and designs."

The most expensive item in Heck's Revival is a $400 dresser that Coleff painted with a white background and a black outline of Marilyn Monroe's face. The least expensive items are old retro kitchen stuff that sell for a buck apiece.

"As new as we are, I thought it would have taken a lot longer to pick up. We've been doing really, really well," effuses Coleff, who aims to create a younger, more accessible kind of vintage retailer. "People like it enough to tell their friends."

Heck's Revival, which opened in mid-November, has regular hours on Mondays from 12-7 p.m., Wednesdays-Fridays from 12-5 p.m. and Saturdays from 12-4 p.m.


Source: Caley Coleff
Writer: Lee Chilcote
launchhouse showcases inaugural lhx startups to 140 investors
LaunchHouse showed off the inaugural 10 tech startup companies in its LaunchHouse Accelerator (LHX) Showcase Day on Wednesday, November 28, as the companies made their first public pitches to attendees and potential investors.
 
LaunchHouse selected the 10 companies from a pool of more than 50 initial applicants last summer. The LHX companies received an initial $25,000 investment and participated in a 12-week program to grow their companies to the validation point.
 
“We took a customer-centric approach to our accelerator,” explains LaunchHouse founder Todd Goldstein. “We’re different than the typical, ‘I have an idea, I’m going to build it and then sell it to customers.’ We took the idea, identified who the customer was, and who was going to buy the product.”
 
This customer-centric approach meant that many of the LHX companies altered their original ideas as they talked to potential customers and develop their products. “They started with one solution and ended up with something completely different,” says Goldstein.
 
For instance, Tagora originally had an idea for an online marketplace like Craigslist or eBay. “What they found was there were 20 other sites out there trying to be a marketplace,” says Goldstein. “After talking to 200 strangers from all walks of life, they developed an aggregate site, providing one-stop shopping for posting all second-hand commerce online.”
 
Goldstein says the customer-centric approach works for both the companies and the region. “We really believe this is the way to do it -- for job creation, for wealth creation,” he says. “All 10 companies started at the same time, and they started feeding off each others' ideas and helping each other.”
 
More than 140 investors from across the country came to Showcase Day to hear the 10 pitches.

 
Source: Todd Goldstein
Writer: Karin Connelly